All articles tagged with #logo design
The Louis Vuitton logo, created over 130 years ago as part of a pattern for canvas to combat counterfeiting, has become a timeless symbol of luxury and exclusivity, demonstrating the importance of authenticity, consistency, and simplicity in branding. Its evolution and cultural significance offer valuable lessons for designers on maintaining relevance and identity over time.
Nike Basketball has announced Caitlin Clark as a new signature athlete, unveiling her custom logo and a collection of sportswear, with her first signature shoe launching in 2026. The partnership aims to inspire the next generation, grow women's basketball, and shape the future of the sport.
MSNBC rebranded to MS NOW, unveiling a new logo and name, which was met with mockery and confusion online, though some network stars supported the change. The rebrand is part of a corporate spinoff from NBCUniversal, aiming to redefine the network's identity without altering its core content. Critics pointed out design flaws and perceived similarities to other networks, but MSNBC's president assured the core identity remains unchanged.
Joe Caroff, a pioneering graphic designer best known for creating the iconic James Bond 007 logo, passed away at 103. His work also included posters for major films like West Side Story and A Hard Day’s Night, as well as designing logos for Orion Pictures and ABC. Despite his significant contributions, he received little recognition during his career but left a lasting legacy in visual design.
NASA has revived its iconic "worm" logo for the upcoming Artemis II mission to the moon, marking the return of the bold red letters that represent the agency. The logo, originally designed in the 1970s, has been applied to the rocket boosters and the Orion spacecraft's crew module for the mission. The "worm" logo replaces the original "meatball" logo and is considered a symbol of mankind's interplanetary ambitions. The mission is scheduled to put humans back into lunar orbit in 2025, with a return to the lunar surface planned for 2026.
The NFL has unveiled the logo for Super Bowl LIX, set to take place on Feb. 9, 2025, at the Superdome in New Orleans. The logo was designed by Tahj Williams, the queen of her Black Masking Indian tribe, using traditional beading methods. This marks the first time the NFL has collaborated with a local artist for a Super Bowl logo, and the design reflects the vibrant colors and ornate costumes of Mardi Gras in New Orleans.
NASA honored Richard Danne, the designer of its iconic "worm" logo, by dedicating a large three-dimensional sign in the shape of the worm and awarding him the NASA Exceptional Public Achievement Medal. The worm logo, introduced in 1975 and retired in 1992 before making a comeback in 2020, has become universally loved and recognized. The simple and sleek design of the worm logo resonated with people and continues to inspire the next generation. The meatball logo, NASA's previous insignia, was complex and messy in comparison. Both logos now have a place at NASA, representing the agency's past, present, and future.
The logo for Novo Nordisk's diabetes medication, Ozempic, has a clever design that resembles both a needle and a human figure with a slim waist. While the logo has received praise for its creativity, some have raised concerns about promoting an unhealthy relationship with weight, as Ozempic is not approved for weight loss. Despite this controversy, the logo has become popular and recognizable.
The Cleveland Browns have unveiled a new dog logo, chosen by fans through a voting process. The logo, created by designer Houston Mark, features a bullmastiff and includes several hidden symbols that highlight the history of the franchise and Cleveland, such as Ohio in the dog's ear, a football-shaped nose, and a guitar pick in the tag as a nod to Cleveland's Rock & Roll Hall of Fame. The logo will be used alongside the helmet logo and Brownie the Elf as another logo for the franchise.
The Cleveland Browns have unveiled their new "dawg" logo, which features a bullmastiff and was designed by Houston Mark. The logo will be prominently displayed on future merchandise and other team uses. The Browns' canine logo can be traced back to defensive back Hanford Dixon, who dubbed himself and his defensive teammates as "dawgs" in 1985.
As the release of The Legend of Zelda: Tears of the Kingdom approaches, fans are debating which of the franchise's logos is the best. The consistent typography and various illustrations of each logo perfectly represent the game style. Fans have expressed their love for the Majora's Mask logo for its spook-factor, the Ocarina of Time logo for its nostalgia, and the Breath of the Wild logo for its simplicity and visual storytelling. The Tears of the Kingdom logo, the first all-white Zelda logo, is already a personal favorite for its subtle yet beautiful detail.
EA Sports has revealed the new logo design for its post-FIFA football game, now called EA Sports FC, which takes inspiration from the triangle formed by players' passes. However, fans are confused and unimpressed, with some suggesting the sharp angles make it look more like a logo for a racing game, while others are unsure what letters the logo represents.
With Pepsi announcing a new logo, people are saying goodbye to the divisive slanted 'globe' introduced in 2008, as well as the infamous design document created by New York-based brand consultancy agency Arnell Group. The leaked PDF offers a mind-boggling glimpse into Pepsi's million-dollar rebrand from 2008, with claims that the logo is based on the Mona Lisa and takes inspiration from the exponential expansion of the universe. Despite some believing it's a hoax, the 27-page document remains one of the most outrageous in the world of graphic design.
Pepsi has unveiled its first major rebrand in 15 years, featuring a new logo with a retro feel. The iconic 'globe' design has been straightened out, and the wordmark is now a bold, upper-case sans serif in the middle of the logo. The new version features bold, black text, designed to highlight a move away from high sugar content. Standard Pepsi will now contain 57% less sugar. The initial response to Pepsi's new logo seems largely positive, with many praising it as a modern nod to the past.
The Canadian Space Agency has unveiled a new logo design featuring a maple leaf and three stars, departing from the usual tropes in the sector. The design is intended to communicate "daring invention and our sights set on the future, ready to push the boundaries of ingenuity and innovation." The new logo is a lot cleaner than the agency's previous effort, taking a reduced, simplified approach. Despite its simplicity and the lack of shadows or swooshes, it manages to give the impression that the Maple leaf is taking flight by the way it tapers towards the stars below it.