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Jaguar

All articles tagged with #jaguar

Jaguar's EV-Upscale Bet Faces Dealer Doubts and Lease-Only Plan
business1 month ago

Jaguar's EV-Upscale Bet Faces Dealer Doubts and Lease-Only Plan

Jaguar is pivoting to an EV-only, low-volume, high-margin future aimed at rivaling Bentley, reportedly leasing rather than selling its new electric grand tourer to control the used-car market. The plan targets around 10,000 units per year with order books opening around a $130k price tag; dealers express uncertainty about a viable business case and the brand's future customer base, while Jaguar trains dealers and prepares to reveal the Type 00 prototype later this year, with the first production model expected in late 2025. The shift could alienate current buyers but may carve a niche among ultra-wealthy customers if successful.

Jaguar Breaks Record with Longest Ever Swim, Surprising Scientists
environment5 months ago

Jaguar Breaks Record with Longest Ever Swim, Surprising Scientists

A jaguar in Brazil has set a new record for the longest swim by the species, paddling over a mile across an artificial lake, which raises important questions about jaguar movement and habitat connectivity amid increasing habitat fragmentation due to human activities like hydropower development. This discovery could influence conservation strategies by highlighting the potential for jaguars to traverse water barriers, emphasizing the importance of habitat corridors and islets for their survival.

First Ever Footage of Black Jaguars Mating in the Wild
science5 months ago

First Ever Footage of Black Jaguars Mating in the Wild

Researchers in the Brazilian Amazon captured the first-ever footage of a black jaguar mating with a spotted jaguar in the wild, providing new insights into jaguar behavior, reproduction, and the significance of melanism, which may influence camouflage and survival strategies. The event highlights the importance of camera traps in wildlife research and conservation efforts.

Jaguars Thrive in Brazilian Wetlands After Massive Wildfire
environment7 months ago

Jaguars Thrive in Brazilian Wetlands After Massive Wildfire

A 2020 wildfire in Brazil's Pantanal, the world's largest tropical wetland, devastated the area but also revealed that jaguars and other wildlife migrated to and thrived in the region post-fire, suggesting the wetland acts as a climate refuge. Despite initial declines, jaguar populations rebounded within a year, and the habitat's unique conditions support biodiversity and resilience against extreme weather events. The study emphasizes the importance of protecting such habitats and improving fire management.

Jaguar's Bold Rebrand: Unveiling the All-Electric Type 00 and Luxury EV
business1 year ago

Jaguar's Bold Rebrand: Unveiling the All-Electric Type 00 and Luxury EV

Jaguar's recent rebranding efforts, including a controversial ad and a shift to all-electric vehicles by 2026, have sparked criticism from right-wing media, labeling it as 'woke.' Marketing experts argue that the backlash is overblown, but acknowledge the challenges Jaguar faces in reinventing its brand and appealing to a younger audience. Despite the negative publicity, Jaguar's leadership remains committed to differentiating the brand and moving away from traditional automotive stereotypes, aiming to revitalize its image and sales.

Jaguar's Bold Type 00 Concept Stirs Controversy and Curiosity
automotive1 year ago

Jaguar's Bold Type 00 Concept Stirs Controversy and Curiosity

Jaguar unveiled its electric concept car, the Type 00, at the Copy Nothing Reveal event during Miami Art Week, showcasing it in Miami Pink and London Blue colors. The car features a boxy front, a fastback rear, and a luxurious interior with materials like brass and travertine stone. It includes advanced technologies such as a live display rearview mirror and sliding storage areas. The design received mixed reviews, with some praising its modern aesthetics and others criticizing its proportions. This unveiling follows Jaguar's recent rebranding towards electric vehicles.

Jaguar Unveils 'Type 00' Concept Amid Brand Overhaul
automotive1 year ago

Jaguar Unveils 'Type 00' Concept Amid Brand Overhaul

Jaguar has unveiled its new all-electric concept car, the 'Type 00,' marking a significant shift in design and brand identity. The concept car, which features a boxy design with sleek lights and large wheels, is part of Jaguar's rebranding effort under the slogan 'Copy Nothing.' This rebranding, which includes new logos and a controversial marketing video, has faced criticism for abandoning traditional elements like the Jaguar animal logo. The company plans to transition to an electric-only lineup by 2026, despite challenges in the broader EV market.

Jaguar's Bold Type 00 Concept Sparks Controversy and Redefines Legacy
automotive1 year ago

Jaguar's Bold Type 00 Concept Sparks Controversy and Redefines Legacy

Jaguar's new concept car, the Type 00, has been unveiled and is facing online mockery for its design and color choices, particularly the 'Miami Pink' hue. The vehicle, which features a long hood and no rear window, is part of Jaguar's attempt to embrace 'Exuberant Modernism' and originality, as stated by chief creative officer Gerry McGovern. However, the car and its accompanying ad campaign, which lacks traditional car imagery, have been criticized for being overly 'woke' and disconnected from Jaguar's traditional brand image.

Jaguar's Bold Type 00 Concept Ignites Design Debate
automotive1 year ago

Jaguar's Bold Type 00 Concept Ignites Design Debate

Jaguar has unveiled its Type 00 concept car, marking the brand's first electric vehicle reveal following a controversial rebrand. The concept car, showcased at Miami Art Week, features a long bonnet and fastback profile, and comes in Miami Pink and London Blue. While the Type 00 will not enter production, it has sparked mixed reactions online. Jaguar's rebranding includes a new logo and the elimination of the iconic "Leaper" emblem, as the company transitions to an electric-only luxury brand. The first production car under this new direction is expected in 2025.