Jaguar Unveils 'Type 00' Concept Amid Brand Overhaul

Jaguar has unveiled its new all-electric concept car, the 'Type 00,' marking a significant shift in design and brand identity. The concept car, which features a boxy design with sleek lights and large wheels, is part of Jaguar's rebranding effort under the slogan 'Copy Nothing.' This rebranding, which includes new logos and a controversial marketing video, has faced criticism for abandoning traditional elements like the Jaguar animal logo. The company plans to transition to an electric-only lineup by 2026, despite challenges in the broader EV market.