Tag

Consumer Behavior

All articles tagged with #consumer behavior

science7 days ago•24 min saved

Taste and temperament: wine choices reveal personality, study finds

A study analyzing nearly 10,000 online wine reviews with AI linked personality traits to preferred wine alcohol levels. People high in openness and agreeableness tend to favor higher-alcohol wines (e.g., Cabernet Sauvignon, Malbec, Port, Sherry), while those higher in extraversion and neuroticism lean toward lower-alcohol options (Sauvignon Blanc, Pinot Noir, Prosecco). Conscientiousness showed no clear link. The researchers say results could inform personalized wine recommendations and psychographic marketing.

via Daily Mail|

#alcohol-content #consumer-behavior #personality

business18 days ago•1 min saved

Solo Dining Goes Mainstream as Menus Pivot for One

Solo dining is accelerating: solo orders account for 47% of fast-food visits (up from 31% in 2021), one-person reservations at full-service restaurants rose 22% in Q3 2025, and about 70% of solo diners skip discounts. Yum Brands notes menus are being redesigned for individuals, with personal-size pizzas appealing to Gen Z and millennials, signaling a shift toward personalization even as sharing remains common and solo bookings still represent a minority overall. The trend points to more customization in 2026.

via Axios|

#business #consumer-behavior #fast-food

consumer-behavior1 month ago•1 min saved

Shoppers amazed by vintage tech revival at thrift store

Amid rising living costs, more consumers are turning to thrift stores for savings and unique finds, with stories of impressive discoveries like vintage clocks and furniture going viral, highlighting the benefits of secondhand shopping for both wallets and the environment.

via Yahoo|

#consumer-behavior #cost-savings #secondhand-shopping

business1 month ago•4 min saved

PayPal Unveils Transaction Graph Insights to Boost Commerce Advertising

PayPal has launched the Transaction Graph Insights & Measurement program, offering merchants a comprehensive view of actual purchase behavior across multiple platforms, enabling more accurate measurement of campaign effectiveness and consumer trends, and helping brands identify high-intent shoppers and drive better business outcomes.

via PayPal Newsroom|

#advertising #business #consumer-behavior

technology1 month ago•0 min saved

Americans Turning Away from Smartphones

The article discusses a growing trend of Americans choosing to abandon their smartphones, highlighting a shift towards digital detox and changing consumer behaviors. It also touches on privacy concerns and the impact of technology on daily life.

via KSL.com|

#consumer-behavior #digital-detox #privacy

business1 month ago•0 min saved

Luxury Market Shifts in 2025: Discounting, Mergers, and Consumer Changes

The article discusses the rise in luxury discounting as a response to prolonged price increases, indicating a shift in consumer behavior and retail strategies.

via Financial Times|

#business #consumer-behavior #discounting

business2 months ago•2 min saved

Boxing Day Sales Decline Signals Tough Times for Retailers

Boxing Day sales in the UK have been subdued, with foot traffic and spending falling compared to previous years, as consumers remain cost-conscious amid economic pressures and a shift towards online shopping, leading to less significance for the traditional sales event.

via BBC|

#boxing-day #business #consumer-behavior

business2 months ago•0 min saved

U.S. Holiday Spending 2025: Record Highs and Consumer Contradictions

Consumers are showing contradictory behaviors during the holiday season, which presents mixed signals for the retail industry and economic outlook leading into 2026, with variations depending on product categories and brands.

via The Washington Post|

#2026 #business #consumer-behavior

environment2 months ago•5 min saved

The Hidden Environmental Cost of Holiday Gift Returns and How to Reduce It

The article discusses the environmental and financial costs of holiday product returns, highlighting how they contribute to emissions and waste. It offers tips for consumers to reduce their impact, such as returning items quickly, shopping in-store, and minimizing returns, and suggests that businesses can improve by providing better product information, charging for returns, and using technology to manage returns more efficiently.

via AP News|

#consumer-behavior #environment #environmental-impact

business2 months ago•4 min saved

Holiday Spending Surges Despite Economic Challenges, Boosted by E-Commerce and Electronics

Holiday spending in Canada increased overall, driven by higher-income and older consumers, while younger shoppers and lower-income groups cut back, illustrating a 'K-shaped' economic recovery with divergent spending patterns across demographics.

via The Globe and Mail|

#boxing-day #business #consumer-behavior

business2 months ago•2 min saved

Holiday Retail Spending Rises Amid E-Commerce and AI Trends

U.S. holiday retail spending increased by 4.2% driven mainly by e-commerce and electronics, despite economic challenges and cautious consumer sentiment, with online sales up 7.8% and electronics leading growth. In-store shopping remains dominant, but AI is increasingly influencing shopping habits. Overall, real growth is estimated at around 2.2% after inflation adjustments, reflecting resilient consumer spending amid economic headwinds.

via CNBC|

#business #consumer-behavior #e-commerce

technology2 months ago•2 min saved

Survey Shows People Keep Phones Longer, and It Makes Sense

A survey shows that most people tend to hold onto their smartphones for three or more years due to stagnant specs and high prices, with many only upgrading when their device breaks or every few years, reflecting a shift in consumer behavior and market conditions.

via Android Authority|

#consumer-behavior #market-trends #phone-upgrade-cycle

marketing2 months ago•4 min saved

Time to Say Goodbye to 'Podcast'

The article argues that the term 'podcast' should be retired as consumers increasingly engage with brands across multiple touchpoints, especially through premium entertainment, which plays a crucial role in shaping brand awareness and purchase decisions in the personal care industry. It emphasizes the importance of long-term, consistent brand presence and the integration of entertainment into marketing strategies to connect with consumers in their discovery and decision-making processes.

via The Verge|

#advertising #brand-engagement #consumer-behavior

business2 months ago•4 min saved

Nintendo Switch 2: The Ultimate Review and Upgrade Guide

The article discusses how modern consumers, especially in personal care, engage with brands across multiple touchpoints before making a purchase, emphasizing the importance of consistent advertising and premium entertainment in shaping brand consideration and loyalty. It highlights the role of Amazon Ads in connecting brands with consumers through integrated media solutions, fostering long-term brand recognition and influencing purchase decisions.

via The Verge|

#advertising #brand-engagement #business

business2 months ago•4 min saved

AIM's Role in Shaping Internet Chatting

The article discusses how brands, especially in personal care, can effectively engage consumers through long-term, multi-touchpoint marketing strategies that leverage premium entertainment and Amazon Ads' integrated solutions to influence purchase decisions in a fast-moving, routine-driven market.

via The Verge|

#advertising #amazon-ads #business