Samsung is set to launch a thinner and lighter foldable smartphone, the Galaxy Z Fold6, to compete with Chinese brands like Honor and Oppo, which have already released slimmer foldables. Despite advancements, foldables remain a small segment of the smartphone market, but Apple is reportedly planning a folding iPhone next year, potentially boosting the market's appeal.
Nissan is aiming to reduce production costs for its electric vehicles in order to compete more effectively against Chinese rivals. The company is looking to streamline its supply chain and improve manufacturing efficiency to lower costs and make its electric vehicles more affordable for consumers. This move comes as Chinese electric vehicle manufacturers continue to gain market share with their lower-priced offerings.
Evergrande's financial troubles have impacted its electric vehicle (EV) ambitions, reflecting the competitive pressure from Chinese rival BYD. As Evergrande struggles to meet its debt obligations, BYD has been able to gain an advantage in the EV market, posing a significant challenge to other Chinese competitors.
Renault's head of engineering, Gilles Le Borgne, stated that the company cannot afford to engage in a discount race with Tesla or Chinese rivals in the electric vehicle market. Instead, Renault's strategy is to maintain prices and adjust fixed costs. With its high exposure to Europe, Renault is considered one of the most vulnerable to competition from Tesla and Chinese automakers in the EV sector.