Mark Zuckerberg is set to release a new microblogging app called Threads, which is seen as a potential rival to Twitter due to its connection with Instagram and Zuckerberg's history of competing with Elon Musk.
Meta's highly anticipated Twitter clone, Threads, briefly appeared on the Google Play Store before disappearing. Screenshots of the app revealed a user interface similar to Twitter, with features such as character counts, liking, reposting, and circular user images. The leaked screenshots also showed that users could sign in using their Instagram accounts and featured Instagram's blue checkmarks for verified accounts. While Meta has not announced a release date, the accidental appearance fueled speculation of an imminent launch. The appearance of Threads sparked a friendly challenge between Mark Zuckerberg and Elon Musk, who bought Twitter and has mocked Zuckerberg as a "copycat."
Meta's Twitter competitor, Threads, briefly appeared on the Google Play store before being taken down. Screenshots shared by a developer revealed that Threads closely resembles Twitter, with features such as character counts, liking, reposting, and replying to posts. The app, which allows users to sign in with their Instagram accounts, has been in development since January under the name "Project 92." The leak of Threads sparked a potential cage match between Meta CEO Mark Zuckerberg and Twitter CEO Elon Musk. Meta has not announced an official release date for the app.
Meta is reportedly launching a new text-based app this summer that will partially integrate with Instagram and serve as a decentralized microblogging platform. The app, codenamed P92 or Barcelona, will be interoperable with Mastodon and use the same community guidelines as Instagram. Users will be able to log in with their Instagram credentials, and text posts will be up to 500 characters, with the ability to upload photos, links, and videos up to five minutes long. Meta is targeting high-profile public figures to get early access, and the app will be decentralized and interoperable with Mastodon.