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Vision Pro

All articles tagged with #vision pro

technology23 days ago•6 min saved

Two Years In, Apple's Vision Pro Shifts Focus Toward Smart Glasses

Two years after Vision Pro’s US launch on Feb 2, 2024, the headset has earned praise for visual quality and tracking but faced criticism over price and battery life. Apple released an M5-based update with up to 120 Hz and longer battery life, yet demand remained weak. Several reports have since indicated Apple paused plans for a redesigned Vision Pro and a cheaper Vision Air, winding down first-generation production and shifting resources toward smart glasses, with no active next-generation headset in development.

via MacRumors|

#apple #m5-chip #smart-glasses

technology25 days ago•5 min saved

Apple's Lip-Reading Leap Signals a New Era of Subtle AI Interfaces

Apple's $2 billion acquisition of the Israeli startup Q.ai hints at a future where wearables and glasses silently read lip movements and facial cues to input AI commands, potentially tying AirPods, Vision Pro, and other devices into a shared ambient interface—while privacy concerns about silent input remain a major consideration.

via CNET|

#apple #lip-reading #qai

technology1 month ago•15 min saved

Vision Pro Should Be About Presence, Not TV-Style Production

Ben Thompson argues Vision Pro’s real strength is presence, not TV-style sports production. He praises Apple’s immersive video format but criticizes its live broadcasts for breaking immersion with producer-driven camera cuts and announcers, calling for one-camera, production-free feeds that let users feel courtside at any venue and suggesting Vision Pro cameras should be ubiquitous at live events.

via Stratechery by Ben Thompson|

#apple #immersive-video-format #presence

business1 month ago•3 min saved

Apple's Vision Pro Sales Decline Sparks Production Cuts and Market Concerns

Apple's Vision Pro headset has underperformed with weak sales leading to production cuts, highlighting the company's ongoing reliance on the iPhone and challenges in developing a new blockbuster product. Despite its high valuation, Apple faces risks as it struggles to innovate beyond its core product.

via The Motley Fool|

#apple #business #headset

technology1 month ago•1 min saved

Apple Cuts Vision Pro Production Amid Weak Sales and Consumer Demand

A recent report suggests that the launch of the M5 Vision Pro update had minimal impact on sales, with estimates of only 45,000 units sold in Q4 2025, amid declining VR market trends and reduced marketing efforts by Apple. Despite improvements in the device's comfort, battery life, and performance, the overall sales performance remains modest, and the product has yet to become a major success.

via 9to5Mac|

#apple #m5-model #sales

business1 month ago•2 min saved

Apple Reduces Vision Pro Production Amid Weak Sales

Apple has reportedly cut production and marketing of its Vision Pro headset due to poor sales, with estimates suggesting only 45,000 units sold last quarter. The high price, limited app ecosystem, and user discomfort have contributed to its underwhelming performance, leading Apple to shift focus towards AI-enabled devices and away from virtual reality headsets.

via The Guardian|

#apple #business #headset

business1 month ago•0 min saved

Apple reduces Vision Pro production amid sluggish sales

Apple has reduced the production and marketing of its Vision Pro headset due to disappointing sales, indicating a potential reevaluation of its strategy for the product.

via Financial Times|

#apple #business #marketing

technology2 months ago•2 min saved

Apple's 2026 AR Glasses and AI-Enhanced Wearables Set to Transform Tech

Next year, Apple plans to unveil over 20 new products, including Apple Glasses, which are a key step toward Tim Cook's top priority: developing true AR glasses. While the initial version may focus on Siri and AI rather than AR functionality, it will set the foundation for future AR hardware and software, with a full AR glasses launch possibly happening in 2026 or 2027.

via 9to5Mac|

#apple-glasses #ar #augmented-reality

technology2 months ago•7 min saved

Leaked Details Reveal Apple's Upcoming iOS Features and Devices

A leak of early iOS 26 software reveals numerous upcoming Apple features across devices, including new AirTag and AirPods functionalities, software enhancements like Live Captions and Siri improvements, and future hardware updates such as the Vision Pro and foldable iPhone, with release timelines spanning 2025 to 2027.

via MacRumors|

#airtag-2 #apple-features #ios-26

technology4 months ago•7 min saved

Apple Vision Pro M5: Improved, Comfortable, and Developer-Focused

Apple's Vision Pro with the new M5 chip is an improved but still somewhat isolating VR headset, offering better comfort, faster display refresh, and enhanced visuals, yet it remains expensive and feels lonely to use, highlighting the need for more social and content options to justify its adoption.

via The Verge|

#apple #immersive-experience #m5-processor

technology4 months ago•2 min saved

Apple's October Surge: New Chips, Updates, and Industry Moves

Apple is experiencing a notably successful October with rapid product updates, new deals like streaming Formula 1 on Apple TV, and popular new releases such as the iPhone Air in China, all while dodging some negative headlines. The company continues to innovate with faster chips, new accessories, and strategic partnerships, maintaining its positive momentum in the tech world.

via CNET|

#apple #apple-tv #iphone-air

technology4 months ago•5 min saved

Apple Vision Pro Enhancements: New Strap, M5 Chip, and Improved Features

Apple's new Vision Pro version with an M5 chip addresses comfort issues by introducing the Dual Knit Band, which offers better fit and reduced pressure, but the high price and limited content remain barriers to wider adoption. Existing users can upgrade the strap for $99, improving comfort and eye-tracking accuracy, though it doesn't significantly boost sales due to the product's high cost and limited appeal.

via Bloomberg.com|

#apple #comfort #dual-knit-band

technology4 months ago•2 min saved

Apple Launches New 14-Inch MacBook Pro, iPad Pro, and Vision Pro in Stores

Apple has launched new 14-inch MacBook Pro, iPad Pro, and Vision Pro, now available at Apple Stores, highlighting their latest product lineup.

via MacRumors|

#apple #ipad-pro #macbook-pro

technology4 months ago•3 min saved

Samsung to Unveil Android XR Headset and Vision Pro Rival

Samsung is set to unveil its Vision Pro competitor, Project Moohan, which features advanced AI capabilities like multimodal Gemini, offering a significant upgrade over Apple’s Vision Pro. Key details such as the device's final name, features, release date, and price are still unknown, but the launch promises to introduce a competitive AR headset with innovative AI integration that could influence the market.

via 9to5Mac|

#ai-features #ar-headset #project-moohan

technology4 months ago•0 min saved

Apple's M5 Chip Boosts AI and Performance, Outperforms Competitors

Apple's latest M5 products feature a new chip but lack other major updates, as the company prepares to launch a touch-screen MacBook Pro and faces ongoing AI division challenges, while also shifting focus from the Vision Air headset to smart glasses.

via Bloomberg.com|

#apple #ipad-pro #m5-chip