Sweden has seen a significant decline in smoking, with many Swedes turning to snus, a form of moistened tobacco or plant-based nicotine pouches, as an alternative. These small round plastic containers containing snus have become a popular choice for nicotine consumption, contributing to the country's reduced smoking rates.
Sweden, which has the lowest rate of smoking in the European Union, is close to declaring itself "smoke free" — defined as having fewer than 5% daily smokers in the population. Many experts give credit to decades of anti-smoking campaigns and legislation, while others point to the prevalence of "snus," a smokeless tobacco product that is banned elsewhere in the EU but is marketed in Sweden as an alternative to cigarettes. The 5% milestone is now within reach, with only 6.4% of Swedes over 15 being daily smokers in 2019, according to the Eurostat statistics agency.
Sweden, which has the lowest rate of smoking in the European Union, is close to declaring itself "smoke-free" with fewer than 5% daily smokers in the population. The country has gone further than most to stamp out cigarettes, and says it's resulted in a range of health benefits, including a relatively low rate of lung cancer. Many experts give credit to decades of anti-smoking campaigns and legislation, while others point to the prevalence of "snus," a smokeless tobacco product that is banned elsewhere in the EU but is marketed in Sweden as an alternative to cigarettes.