Tag

Coors Light

All articles tagged with #coors light

sports1 year ago

"FC Cincinnati's Exciting 2024 Game-Day Experience Revealed"

FC Cincinnati has announced its official Pub Partners for the 2024 season, in collaboration with bars and restaurants across Cincinnati and Northern Kentucky to provide watch parties and drink specials for fans. The program, presented by Coors Light, introduces a tiered system for the Pub Partner locations, offering different promotional materials and experiences. Limited spots are available for interested parties to join the 2024 Pub Partner program.

entertainment1 year ago

"LL Cool J Conducts Coors Light's Super Bowl Chill Train in New Ad"

Coors Light enlists LL Cool J to revive its iconic Chill Train in a Super Bowl ad, aiming to compete with other beer brands in the suds war. The ad features the train crashing into a living room filled with football fans and LL Cool J making a grand entrance. Molson Coors hopes the combination of the train's revival and the celebrity appearance will capture viewers' attention, as it competes with other beer brands like Bud Light and Budweiser during the Super Bowl.

entertainment1 year ago

Lainey Wilson's Journey: From Whirlwind Year to GRAMMY Stardom

Country music star Lainey Wilson showcased her recent weight loss in a white romper at the Clive Davis party, where she also performed and announced her partnership with Coors Light for a Super Bowl commercial. She has signed a multi-year music partnership with Coors Light, and will be featured in an advertising campaign. Wilson, known for her role in Yellowstone, is set to embark on her 'Country's Cool Again' tour and has been nominated for multiple Grammy awards.

entertainment1 year ago

Lainey Wilson's Super Bowl Commercial Collaboration with Coors Light Sparks Excitement

Country music star Lainey Wilson is set to star in a new Super Bowl commercial for Coors Light, with a behind-the-scenes peek released by the company. The ad features Wilson aboard the Coors Light Chill Train, and fans can book virtual seats next to her. The singer recently announced a multi-year music partnership with Coors Light, and the collaboration includes through-the-line advertising, exclusive merchandise, and giveaways for her upcoming tour. Wilson, known for her hit "Things A Man Oughta Know," has also made her acting debut in Yellowstone and received multiple Grammy nominations.

business2 years ago

Molson Coors Dominates Beer Market as Sales Soar Past Bud Light

Molson Coors reported an 11.8% surge in net sales over the second quarter, with Coors Light and Miller Lite now 50% bigger than Bud Light in terms of total industry dollars. The company's increased sales reflect a shift in consumer purchasing behavior and a decline in Bud Light's market share following the Dylan Mulvaney marketing campaign controversy. Molson Coors plans to invest heavily in its momentum and has lifted its 2023 financial guidance, expecting a high single-digit increase in net sales compared to 2022.

business2 years ago

Bud Light's Decline in Popularity: A Snapshot.

A photo from a baseball game in Columbia, South Carolina shows a stark contrast in popularity between Bud Light and Coors Light, with the latter apparently benefiting from the former's boycott. Bud Light has faced backlash for collaborating with a transgender influencer, leading to calls for a boycott from figures such as Kid Rock and Jordan Peterson. The controversy is emblematic of the broader debate about the acceptance of LGBTQ+ people in public life, with other brands such as Target also facing attempted boycotts.

food-and-drink2 years ago

"Top 12 Beers to Avoid: Voted Worst Tasting by Consumers"

Beer drinkers on Reddit have voted for the 12 worst-tasting beers, including Milwaukee's Best, Coors Light, Budweiser, and Pabst Blue Ribbon. The list also includes any pumpkin-flavored beer, Beer 30, Heineken, Icehouse, Rolling Rock, Kirkland Light, Iron City, and any India Pale Ale. Many of these beers are associated with college days and are considered bottom-of-the-barrel beverages in terms of quality.

business2 years ago

Bud Light Controversy Causes Sales Plummet and Industry Shortages.

The backlash against Bud Light's promo with transgender influencer Dylan Mulvaney has put rival beers in high demand, leading to potential supply shortages for Coors Light and Miller Lite during the Memorial Day weekend. Beer Business Daily editor Harry Schuhmacher believes that the newfound demand for light lagers not owned by Anheuser-Busch could result in a trickle-down effect on the industry. While Anheuser-Busch has begun buying back unsold, expired beer from distributors, distributors who rely on Americans purchasing Bud Light will continue to suffer. However, Schuhmacher expects the backlash will eventually die down, and Bud Light will stay on top despite long-lasting scars.

business2 years ago

Bud Light's Sales and Reputation Take a Hit Amidst Controversies.

Stew Leonard's, a grocery chain in the Tri-State Area, has seen a 50% drop in Bud Light sales since the brand's tie-up with transgender influencer Dylan Mulvaney. Coors Light sales have increased by nearly 50% in the past two weeks, prompting the chain to purchase more Coors and less Bud Light. Nationwide, Bud Light sales have dropped by 17%, with distribution volume down 21% in the week ended April 15, according to data from NielsenIQ and Bump Williams Consulting.

entertainment2 years ago

Budweiser and Bud Light face backlash over marketing decisions.

Country music star Riley Green drew cheers from his Nashville audience when he dropped Bud Light from the lyrics of his hit song "I Wish Grandpas Never Died" and replaced it with Coors Light. Green's lyrics change came amid controversy over Anheuser-Busch's sponsorship deal with transgender influencer Dylan Mulvaney. Coors' parent company's stock price has soared by nearly 9% since the announcement of the partnership. Anheuser-Busch CEO Brendan Whitworth issued an apology over the controversy, saying the company never intended to divide people.

politics2 years ago

Bud Light Faces Backlash Over Transgender Campaign and Dylan Mulvaney Partnership.

Rep. Marjorie Taylor Greene has announced that she is switching to Coors Light after Bud Light collaborated with trans TikTok influencer Dylan Mulvaney, causing right-wing pundits to call for boycotts of Anheuser-Busch. However, Coors Light has also publicly expressed support for the LGBTQ+ community, sponsoring Denver's Pride festivities for over 20 years and donating over $100,000 to LGBTQ+ organizations. Anheuser-Busch issued a statement swatting away trolls and clarifying that the commemorative can featuring Mulvaney's face was a gift and not for sale to the general public.

politics2 years ago

Backlash over Bud Light's trans partnership leads to boycotts and alternative beer choices.

Rep. Marjorie Taylor Greene protested Bud Light's partnership with a transgender influencer by buying Coors Light, but was mocked on social media for being unaware that Coors Light has had a longtime relationship with the LGBT community. Bud Light's partnership with the influencer has drawn numerous protests from celebrities, including Kid Rock and John Rich. Videos have been shared online showing consumers dumping their Bud Light products out in protest of the beer.

politics2 years ago

"Bud Light Faces Backlash Over Trans Influencer Partnership"

Marjorie Taylor Greene faced online mockery after announcing she was boycotting Bud Light over its partnership with transgender influencer Dylan Mulvaney, and instead bought a crate of Coors Light. However, Coors Light has a long history of supporting the LGBTQ+ community, leading to criticism of Greene's choice. The boycott is part of a wider conservative backlash against transgender rights, with Republicans introducing laws to ban gender-affirming care for children and stop transgender athletes from competing in women's sports.

odd-news2 years ago

Train derailment in Montana spills beer and propane into countryside.

A train carrying Coors Light and Blue Moon beer derailed in Montana, spilling its contents across a hill and into a river. First responders confirmed that there were no hazardous materials in the derailed train cars, clarifying that they were only carrying popular beers. The incident caused no injuries and there is no threat to the public. This is the latest example of a new focus on train derailments in the U.S.

transportation2 years ago

Train carrying beer and propane derails in Montana.

A freight train carrying Coors Light and Blue Moon beer derailed in Montana, with about 25 cars derailing near a river in Paradise. No injuries were reported, and there was no threat to the public as no hazardous material was released. This is the latest in a wave of derailments over the past two months, with trains derailing in several states. The safety record of the nation's railroads is getting new attention amid scrutiny of the East Palestine derailment disaster.