Molson Coors Dominates Beer Market as Sales Soar Past Bud Light

Molson Coors reported an 11.8% surge in net sales over the second quarter, with Coors Light and Miller Lite now 50% bigger than Bud Light in terms of total industry dollars. The company's increased sales reflect a shift in consumer purchasing behavior and a decline in Bud Light's market share following the Dylan Mulvaney marketing campaign controversy. Molson Coors plans to invest heavily in its momentum and has lifted its 2023 financial guidance, expecting a high single-digit increase in net sales compared to 2022.