Southwest Airlines Introduces Paid Assigned Seating Amid Policy Changes
Originally Published 5 months ago — by CNBC
Southwest Airlines is introducing assigned seating starting January 2024, with prices varying based on route, seat type, and ticket class, potentially adding hundreds to travel costs. Preferred and extra-legroom seats cost more, while loyal customers and credit card holders may receive perks. The change marks a shift from Southwest's traditional open seating model and aligns with industry trends of increasing ancillary revenue through seat and bag fees.