Starbucks' Red Cup Day 2024 is set for November 14, offering customers a free reusable red holiday cup with the purchase of a qualifying handcrafted holiday beverage at participating U.S. locations. The cups, made from 95% recycled content, can be reused for a discount on future orders. The holiday menu includes new and returning drinks, with some exclusions like the Christmas Blend. Starbucks is also eliminating extra charges for non-dairy milk and simplifying its menu to improve service efficiency.
Starbucks is expanding its reusable cup program to include drive-thru and mobile orders as part of its goal to cut waste in half by 2030. However, baristas are expressing concerns about the operational challenges this may bring, such as potential delays in service, handling dirty cups, and insufficient training and resources to manage the new system effectively. Despite a spokesperson stating that previous tests did not add wait times and pleased customers, baristas remain skeptical about the program's implementation during busy periods. Customers participating in the program receive a discount and bonus rewards, but baristas worry about potential misuse and the practicality of the initiative during peak hours.
Starbucks has expanded its reusable cup program to include drive-thru and mobile orders across the US and Canada, making it the first national coffee retailer to do so. Customers using their own cups will receive a $0.10 discount, as part of the company's efforts to reduce waste from disposable cups. This initiative is part of Starbucks' broader commitment to environmental sustainability, aiming to reduce waste and carbon emissions by 50% by 2030. However, the environmental benefit is debated due to potential increased tailpipe emissions from waiting in drive-thrus. The company is also currently involved in controversies regarding labor practices and its response to the Israel-Hamas conflict.
Starbucks has announced that customers can now use their own reusable cups for mobile and drive-thru orders in the U.S. and Canada, as part of their sustainability efforts. This extends their existing policy of accepting personal cups for in-store orders. Customers using reusable cups will receive a 10-cent discount and, if they are Starbucks Rewards members in the U.S., an additional 25 bonus stars. The initiative includes new technology for measuring beverages and a contactless vessel for cup handling. Starbucks also launched its new winter menu, featuring both new items and returning favorites.
Starbucks has introduced a nationwide initiative allowing customers to use their own reusable cups at drive-thrus and for mobile app orders to reduce waste. This move is part of the company's goal to cut its waste production in half by 2030. Customers using their own cups will receive a 10 cent discount or 25 Starbucks Rewards Bonus Stars. The initiative includes a contactless system for handling the cups to maintain hygiene and safety.
Starbucks is implementing a new policy that allows customers to use their own cups for drive-thru and mobile orders, aiming to cut down on cup waste. This initiative, starting Wednesday at participating stores in the U.S. and Canada, is part of Starbucks' goal to reduce waste by 50% by 2030. Customers using personal cups will receive a 10 cent discount and 25 bonus reward stars in the U.S. The process involves customers indicating they have a personal cup when ordering and handing it to baristas at the pickup window or inside the cafe. This follows a successful pilot program in Colorado and is in line with Starbucks' vision for a future where every drink is served in a reusable cup.
Starbucks is now allowing customers to use their own personal cups for drive-thru and app orders to reduce waste, a service previously only available for in-store orders. Customers must bring a clean cup and will not have cups rinsed out by staff. The initiative, which includes a 10 cent discount and reward points for members, is part of Starbucks' broader goal to cut waste by 50% by 2030 and is in line with their efforts to encourage the use of reusables over single-use plastics. This change is applicable at company-owned and licensed locations in the US and Canada but excludes third-party app orders.
Starbucks is now allowing customers to use their own personal cups for drive-thru and app orders, a service previously limited to in-store purchases. This initiative is part of the company's efforts to reduce waste and promote sustainability, aiming for a 50% reduction in waste by 2030. Customers using personal cups will receive a discount and reward points, but the service is not available for orders through third-party apps. The move addresses the increase in drive-thru and app orders, which constitute about 70% of the company's U.S. sales, and is in line with Starbucks' broader strategy to shift towards reusable containers and reduce single-use plastics.
