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Online Advertising

All articles tagged with #online advertising

AI race enters a new phase with ads, coworking tools and platform integrations
technology1 month ago

AI race enters a new phase with ads, coworking tools and platform integrations

OpenAI plans ads on ChatGPT with sponsored labels and an ad-free option; Anthropic’s Claude-based Cowork shows vibes coding to help non-coders automate tasks; Google Gemini integrates with Gmail/YouTube as Personal Intelligence; new studies suggest AI changes how people work rather than outright replacing jobs; BlackRock warns a potential AI-driven construction boom could outpace the labor supply; and rivals like Microsoft, Apple, and Samsung are expanding AI infrastructure and devices as the race intensifies.

The Future of Search: Google's AI Innovations and Their Global Impact
technology1 month ago

The Future of Search: Google's AI Innovations and Their Global Impact

The article discusses the evolution of Google Search towards AI Mode, highlighting how generative AI is transforming search by providing immediate, context-rich answers, which challenges traditional advertising models and the future of online media. It emphasizes the importance of AI in maintaining Google's mission of accessible information and the need for Google to innovate in ad-supported media in the age of AI.

business1 year ago

Canada Takes Legal Action Against Google for Ad Monopoly Concerns

Canada's antitrust watchdog is suing Google for alleged anticompetitive practices in its online advertising business, seeking the sale of two of Google's ad tech services and a penalty. The Competition Bureau claims Google's dominance in ad tech tools stifles competition and innovation, inflates costs, and reduces publisher revenues. Google disputes these allegations, asserting the market is highly competitive. The case will be heard by the Competition Tribunal, while similar antitrust actions are being pursued against Google in the U.S.

YouTube's New Tactic Mutes and Skips Videos for Ad Block Users
technology1 year ago

YouTube's New Tactic Mutes and Skips Videos for Ad Block Users

YouTube's latest tactic against ad blockers involves skipping to the end of videos and causing indefinite buffering, making the platform nearly unwatchable for users who use ad blockers. This move is part of a long-standing battle between YouTube and ad blocker developers, with users seeking alternatives like uBlock Origin and Brave browser to avoid ads. Despite frustrations, the lack of major video-sharing platform alternatives makes a significant boycott unlikely.

YouTube's Adblocker Crackdown Renders Videos Unwatchable
technology1 year ago

YouTube's Adblocker Crackdown Renders Videos Unwatchable

YouTube is intensifying its crackdown on adblockers by making videos unwatchable for users who employ them, urging users to either allow ads or subscribe to YouTube Premium. This has led to a frustrating viewing experience, with videos skipping to the end or buffering indefinitely. Users are seeking alternatives like different adblockers or browsers, but with YouTube's dominance in the video-sharing market, a significant boycott seems unlikely.

"Protect Your Privacy: Why Using an Ad Blocker is Essential in the Age of Government Spyware"
technology1 year ago

"Protect Your Privacy: Why Using an Ad Blocker is Essential in the Age of Government Spyware"

Spyware makers are reportedly using online ads to infect specific targets with spyware, allowing governments to conduct surveillance. Companies like Intellexa and Insanet have developed ad-based spyware infection systems capable of locating and infecting individuals through online ads. Ad blockers can be an effective defense against malvertising and ad-based malware, preventing the ads from loading in web browsers and enhancing privacy by blocking tracking code. Security experts recommend using ad blockers as a safety precaution against government spyware and malvertising attacks.

technology1 year ago

"US Stocks Pop as Trump's Social Media Company Gains on Nasdaq Amid Tug of War Between Big Tech and the Fed"

Yahoo, as part of its family of brands, uses cookies to provide, authenticate, and measure user activity on its sites and apps. By clicking 'Accept all', users and partners may use cookies and personal data for personalized ads, content, and product improvement. Users can customize their privacy settings or reject these additional purposes, with the option to change choices at any time through privacy and cookie settings.

"Meta's Decision to Stop Paying for News Sparks Outrage in Australia and U.S."
technology-business2 years ago

"Meta's Decision to Stop Paying for News Sparks Outrage in Australia and U.S."

Meta Platforms, owner of Facebook, has announced it will stop paying Australian news publishers for content that appears on its platform, sparking a fresh battle with the Australian government. This move comes in response to a 2021 law that forces internet giants to strike licensing deals with news publishers. The decision has drawn criticism from Australian officials and media outlets, with concerns raised about the impact on journalism quality and the industry. The government is seeking advice on its next steps, including the possibility of appointing a mediator to set Meta's fees and potentially imposing fines if it fails to cooperate.

"Iowa Newspaper's Website Transformed into AI-Generated Clickbait Hub"
technology2 years ago

"Iowa Newspaper's Website Transformed into AI-Generated Clickbait Hub"

A small Iowa newspaper's website was found to have been transformed into an AI-generated clickbait factory, producing finance-themed posts unrelated to its original purpose. Investigative efforts revealed a network of websites using generative AI to deceive audiences and advertisers, posing a threat of spreading misinformation and propaganda. The scheme aims to generate ad revenue through SEO and Google's ad platform, with the operators remaining largely anonymous. Researchers hope to raise awareness and prompt legislative action to address the impact of AI-generated content on the information ecosystem.

technology2 years ago

"Iranian and Hezbollah Commanders Direct Houthi Attacks in Yemen, Sources Reveal"

Yahoo, as part of its family of brands, uses cookies to provide, authenticate, and measure user activity on its sites and apps. By clicking 'Accept all', users and partners may use cookies and personal data for personalized ads, content, and product improvement. Users can manage privacy settings and change their choices at any time, with more details available in Yahoo's privacy and cookie policies.

technology2 years ago

"NATO's Response to a Country's Attack by Russia: What You Need to Know"

Yahoo, as part of its family of brands, uses cookies to provide, authenticate, and measure user activity on its sites and apps. By clicking 'Accept all', users and partners may use cookies and personal data for personalized ads, content, and product improvement. Users can customize their privacy settings or reject these additional purposes at any time.