All articles tagged with #national tv
Originally Published 4 months ago — by NHL.com
The NHL announced the Boston Bruins' 2025-26 U.S. TV broadcast schedule, featuring 17 nationally televised games on ESPN, TNT, and ABC, including season openers, key matchups, and the Stadium Series game, with local broadcasts on NESN and radio coverage on 98.5 The Sports Hub.
Originally Published 2 years ago — by Hollywood Reporter
U.S. advertising revenue, excluding political ads, is projected to grow 5% in 2023 and 4.3% in 2024, while total revenue, including political ads, is expected to reach $363 billion in 2023 and grow 8.1% in 2024. However, national TV is facing an "existential crisis" due to cord-cutting, the shift of resources to streaming platforms, the impact of Hollywood strikes on ad-supported programming, and the recent Disney-Charter Communications blackout. The advertising industry is expected to return to normalized growth, but challenges lie ahead, including the decline of certain growth drivers and the shift towards streaming services, which may result in a decrease in advertising exposure. To adapt, TV network owners should redefine their offerings and explore integrated sales of traditional TV, streaming video, and other digital inventory.