"Controversy Surrounds Temu's Super Bowl Ads Amid Forced Labor Allegations"
Originally Published 1 year ago — by Fox Business
Temu's Super Bowl ads promoting its app and $10 million in giveaways have sparked backlash from lawmakers over the company's links to forced labor in China's Xinjiang province and its data-sharing policies. Members of Congress took to social media to advise American consumers against downloading the app, citing concerns about data privacy and forced labor. The company is facing class action lawsuits and scrutiny over its alleged lax privacy policies and failure to safeguard customer data. A House committee report found that Temu and Shein have exploited U.S. de minimis provisions to evade customs enforcement and lack a system for ensuring compliance with the Uyghur Forced Labor Prevention Act.