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Environmental Claims

All articles tagged with #environmental claims

"NY Attorney General Takes Legal Action Against JBS Over Misleading Climate Claims"

New York Attorney General Letitia James filed a lawsuit against meat producer JBS, alleging that the company made misleading environmental claims to boost sales, including falsely advertising its commitment to achieving net zero greenhouse gas emissions by 2040. The lawsuit seeks to end JBS's "Net Zero by 2040" campaign, return profits from deceptive practices, and impose civil penalties. JBS has disagreed with the action, stating its commitment to sustainability, while lawmakers in the US and UK have raised concerns about the company's environmental impact and deforestation in the Amazon rainforest.

via The Associated Press|

#environmental-claims #greenwashing #jbs

business2 years ago•0 min saved

ASA Bans Air France, Lufthansa, and Etihad Ads for False Environmental Claims

The UK watchdog has banned advertisements by three airlines - easyJet, Ryanair, and TUI - over "misleading" environmental claims. The Advertising Standards Authority (ASA) found that the airlines' claims of being "low carbon" or "low emissions" were not adequately substantiated and could mislead consumers. The ruling comes as part of the ASA's crackdown on greenwashing, where companies make exaggerated or false claims about their environmental credentials.

via Financial Times|

#advertising #airlines #business

environment2 years ago•4 min saved

EU Implements Tougher Rules to Combat Greenwashing

The European Commission has published its "Green Claims Directive" to prevent companies from making unsubstantiated environmental claims about their products, warning firms they could soon face penalties amounting to at least 4% of their annual revenue for "greenwashing." However, campaigners have called on the European Parliament and the Council to improve the proposals so that they are "of value" to consumers and companies. Greenwashing refers to the marketing practice in which businesses seek to capitalize on the growing movement for environmentally sound products by selling goods labeled as green that actually aren't.

via CNBC|

#consumer-protection #environment #environmental-claims