The article explores the elusive nature of being 'cool,' discussing traits associated with coolness, its cultural origins, and the challenges of cultivating it today, emphasizing that authenticity and individualism are key, while acknowledging the influence of social media and consumerism.
A global study found that being extroverted, hedonistic, powerful, adventurous, open, and autonomous are the key traits associated with being perceived as 'cool,' though cultural differences influence how these traits are valued and the pursuit of coolness may have negative consequences. The study suggests that coolness is largely consistent across countries but may not be a trait worth actively chasing.
A study identifies six traits that define cool—extroverted, hedonistic, powerful, adventurous, open, and autonomous—based on a survey of 6,000 people across 12 countries. Experts note that cool is subjective and difficult to pin down, often linked to rebellion, charisma, and self-assurance. Cultural icons like Rihanna and Charli XCX exemplify modern cool, which is increasingly associated with authenticity and individuality, especially among youth who favor terms like 'sick' and 'lowkey' over 'cool.' The concept remains fluid, influenced by age, social media, and cultural shifts.
A global psychology study involving nearly 6,000 participants across 13 countries found that cool individuals are consistently perceived as extraverted, powerful, open-minded, adventurous, and independent, with these traits crossing cultural boundaries and evolving through media influence, serving as catalysts for cultural change.
A global study identifies six traits—extroverted, hedonistic, powerful, adventurous, open, and autonomous—that are commonly associated with being perceived as cool across different cultures and demographics.