Scientists Identify Six Universal Traits of Coolness

TL;DR Summary
A study identifies six traits that define cool—extroverted, hedonistic, powerful, adventurous, open, and autonomous—based on a survey of 6,000 people across 12 countries. Experts note that cool is subjective and difficult to pin down, often linked to rebellion, charisma, and self-assurance. Cultural icons like Rihanna and Charli XCX exemplify modern cool, which is increasingly associated with authenticity and individuality, especially among youth who favor terms like 'sick' and 'lowkey' over 'cool.' The concept remains fluid, influenced by age, social media, and cultural shifts.
- ‘You know it when you see it’: experts size up scientists’ attempt to define cool The Guardian
- What Makes Someone Cool? A New Study Offers Clues. The New York Times
- ‘Cool’ people tend to have these six things in common, study finds CNN
- Psychologists now know exactly what makes someone cool. Turns out, the definitions are universal Fast Company
- Scientists define six traits that make a person ‘cool’ – and they transcend borders The Independent
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