Hyundai Aims for Double-Digit Profit Margins with Next-Gen EV Platform and Batteries.

Hyundai plans to invest $85 billion over the next decade, including $27.8 billion towards EVs, to accelerate its transition to electric cars and raise its annual EV sales goal to two million by 2030. The company will introduce a new EV platform, next-gen batteries, and new businesses to drive software innovation. Hyundai's new Integrated Modular Architecture (IMA) platform will power 13 new dedicated EV models from Hyundai, Kia, and Genesis brands through 2030, and the company is targeting over 10% profitability for its EV models in 2030. Hyundai is also investing $7.3 billion over the next ten years to improve battery performance and competitiveness in the battery tech.