The Demise of E3: A Failed Revival, Rising Costs, and Fierce Competition
Originally Published 2 years ago — by The New York Times
The annual E3 video game convention, once a major platform for showcasing new creations, is permanently shutting down after struggling to remain relevant in a rapidly evolving industry. The convention, held since 1995, faced competition from fan-focused events and lost partners like Nintendo and Sony. As physical games declined in popularity, mobile games and digital distribution took over. E3 was canceled during the pandemic and never recovered, leading to its permanent cancellation. The Entertainment Software Association, the convention's host, stated that it will continue advocating for member companies and the industry workforce.
