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Toys

All articles tagged with #toys

Netflix, Mattel & Hasbro Unveil Kpop Demon Hunters Toys At Nuremberg Toy Fair
entertainment29 days ago

Netflix, Mattel & Hasbro Unveil Kpop Demon Hunters Toys At Nuremberg Toy Fair

Netflix, with Mattel and Hasbro, unveiled a Kpop Demon Hunters toy line at the Nuremberg Toy Fair, including American Girl dolls of the lead characters Rumi, Zoey and Mira, Nerf gear modeled after the trio’s demon-hunting kit, Spirit Blades, Four Tiger Sword, Curved Moon Sword and a themed Monopoly edition; pre-orders for the collection are now available through Mattel’s American Girl unit, following the title’s record viewership on Netflix.

KPop Demon Hunters Toys Unveiled by Mattel and Hasbro Ahead of Netflix Hit
entertainment29 days ago

KPop Demon Hunters Toys Unveiled by Mattel and Hasbro Ahead of Netflix Hit

Mattel and Hasbro revealed a broad lineup of KPop Demon Hunters toys at the Nuremberg Toy Fair, including Mattel’s Huntrix/Dolls, action figures, UNO and Polly Pocket items, and Hasbro’s Nerf weapons, Furby Furblets, light sticks, and a Huntrix Monopoly game. The American Girl Huntrix collection is available for pre-order, while release dates for the rest of the lines haven’t been announced. Netflix’s blockbuster status for the film has energized toy plans and a sequel is being discussed.

Lego Launches Innovative Smart Bricks and Play Sets at CES 2026
technology1 month ago

Lego Launches Innovative Smart Bricks and Play Sets at CES 2026

Lego has introduced Smart Bricks, a new line of tech-enabled building blocks with sensors, lights, and sound, designed to enhance play through digital interaction. While praised as a revolutionary innovation, play experts express concerns that these smart toys may undermine children's imagination and raise privacy issues. The products aim to blend physical and digital play, responding to children's actions with reactions and sounds, and are part of Lego's broader strategy to expand into digital technology.

Playmobil or Lego: The Best USS Enterprise Set?
toys1 month ago

Playmobil or Lego: The Best USS Enterprise Set?

The article compares the Playmobil and Lego USS Enterprise models, highlighting that Playmobil offers a larger, more playable, and easier-to-assemble model with features like LED lights and sound effects, while Lego provides a detailed, collectible display piece with a complex build process, aimed at adult fans and collectors. The choice depends on whether the buyer values playability and affordability or detailed display and building experience.

Watch the First-Ever Lego CES 2026 Press Conference Live
technology1 month ago

Watch the First-Ever Lego CES 2026 Press Conference Live

Lego is hosting its first-ever CES 2026 press conference on January 5, 2026, at 1PM ET, which will likely be livestreamed. While the details of the announcement are unknown, expectations include new video games, a Lego F1 racing car, and discussions on sustainability efforts. The event promises a focus on tech-centric innovations rather than new toy sets, with extensive coverage by Engadget.