Coca-Cola has introduced a new flavor called Coca-Cola Spiced, which features notes of raspberry and spices and comes in regular and no-sugar varieties. The company describes it as their "boldest tasting brand innovation yet" and it will be available at retailers across the country starting on February 19. The new flavor is part of Coke's focus on innovation and offering customers more choice, developed in just seven weeks in response to the trend of people wanting to experiment with unique flavors.
Coca-Cola is set to launch a new permanent flavor called Coca-Cola Spiced, featuring raspberry and spiced flavors, in both full-sugar and zero sugar versions in North America on Feb. 19. This marks the first permanent new flavor from the company in over three years. The release comes just before the announcement of its fourth-quarter financial results, and the company's beverages accounted for 46% of its total unit cases sold in 2022.
Coca-Cola introduces Coca-Cola Spiced, a new permanent offering in the U.S. and Canada, featuring a hint of raspberry and undisclosed spices to appeal to younger consumers' evolving taste preferences. The company aims to replicate the speed of its development process for future products in response to the rapidly changing market.