Subaru's Sales Decline Continues Despite One Model's Rise
Originally Published 6 days ago — by Subaru U.S. Media Center

Subaru of America reported a 7.2% decrease in December 2025 sales with 57,437 vehicles sold, and a 3.6% decline for the year ending with 643,591 units. The Crosstrek was the top seller, achieving a record 191,724 units in 2025. The company emphasized its commitment to community through the annual Share the Love event, aiming to donate over $350 million since 2008. Despite the sales dip, Subaru remains focused on expanding its lineup and community engagement.
