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Onlinesales

All articles tagged with #onlinesales

business-and-finance2 years ago•1 min saved

"Holiday E-commerce Spending Soars to Record $222 Billion, Shattering Previous Records"

Adobe's data revealed that online holiday sales in the U.S. hit a record $222.1 billion in 2023, marking a 4.9% increase from the previous year. A significant portion of this spending was facilitated by buy now, pay later (BNPL) options, which saw a 14% increase in usage. Mobile shopping also surpassed desktop, accounting for over half of the sales, with a notable peak on Christmas Day. Retailers' strategies of discounting and flexible payment methods proved successful, especially during high-traffic periods like Cyber Monday and Black Friday.

via PYMNTS.com|

##adobe #bnpl

business-and-economy2 years ago•2 min saved

"Record-Breaking $222B Online Holiday Spend Boosted by 'Buy Now, Pay Later' Trends"

Adobe Analytics reported a 4.9% increase in online holiday spending, reaching a record $222.1 billion, driven by discounts and the use of buy now, pay later options. Despite a year-over-year decrease in e-commerce prices, the volume of purchases propelled the growth. Retailers like Walmart and Amazon may benefit from this surge as they await fourth-quarter earnings reports. However, the rise in spending may not predict trends for the new year, as consumers could reduce spending after the holiday season. Cyber Week alone accounted for nearly 20% of the total holiday online sales, and buy now, pay later usage reached an all-time high, contributing $16.6 billion to the season's e-commerce revenue.

via CNBC|

##adobeanalytics #business-and-economy