"Biden Super PAC Plans Historic Ad Blitz, Biden Teases Media, and Comments on Trump's 2024 Candidacy"
Originally Published 1 year ago — by The Washington Post
Future Forward, a super PAC supporting President Biden’s reelection campaign, plans to reserve $250 million in ads targeting battleground state voters on TV, cable, and digital platforms, with a focus on reaching younger voters, Spanish speakers, and Black voters. The 10-week advertising blitz will begin after the Democratic National Convention and continue through Election Day, aiming to counter Biden's polling deficits in some battleground states. The super PAC also aims to spend $110 million on digital ads, the largest digital reservation by an outside organization for a political campaign, with a significant portion allocated to YouTube and other streaming services.