Unmasking Deceptive Claims in Wellness Products

Marketers are increasingly using scientific-sounding buzzwords to sell wellness products, a practice known as "scienceploitation." Consumers are often overwhelmed by confusing options and struggle to separate fact from fiction. To spot false claims, be wary of jam-packed ingredient lists that may manipulate effective ingredients, vague terms like "boosts" and "supports" that lack quantifiable measurements, questionable studies that may be unrelated or poorly designed, and marketing tactics like "clinically tested" or "evidence-based" without proper context. To assess claims, search for product reviews or complaints online, consult respected professional associations and public health organizations, and prioritize sources with a larger body of evidence. Remember that no single ingredient can provide overnight health benefits, and if something sounds too good to be true, it probably is.