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Transgender Influencer

All articles tagged with #transgender influencer

business1 year ago

"Anheuser-Busch InBev Overcomes Bud Light Boycott and Strikes to Turn Profit"

Anheuser-Busch InBev may have lost over $1.4 billion in sales due to a boycott of Bud Light following a partnership with a transgender influencer. The backlash led to a decline in Bud Light sales in the United States, causing a significant drop in revenue for the company's US business. Despite reporting record revenues, the company's performance in North America was hindered by the boycott, with Bud Light losing its long-held title as America's top-selling beer to Modelo Especial. However, there was some positive news as the company reached a tentative agreement with the Teamsters union in the United States, averting a strike, and saw gradual improvement in its US beer market share.

via CNN|
#anheuser-busch-inbev#boycott#bud-light
politics1 year ago

"Trump Threatens 'Woke' Companies, Defends Anheuser-Busch and Bud Light"

Former President Trump criticized Bud Light's ad featuring transgender influencer Dylan Mulvaney, calling it a "mistake of epic proportions" and threatening to release a list of "woke" companies. He praised Anheuser-Busch while suggesting the company deserves a second chance, and also questioned why he should focus on the beer maker rather than the problems facing Americans. Bud Light's sales have suffered, and the brand is attempting to win back customers with a star-studded Super Bowl ad campaign.

via New York Post |
#bud-light#donald-trump#politics
politics1 year ago

"Trump Threatens 'Woke' Companies Over Bud Light Ad Controversy"

Former President Trump criticized Bud Light's controversial ad featuring a transgender influencer as a "mistake of epic proportions" and threatened to release a list of "woke" companies. He defended Anheuser-Busch, the parent company of Bud Light, and praised its contributions to American farmers and veterans. Despite facing backlash and declining sales, Bud Light is attempting to win back customers with a star-studded Super Bowl ad. Trump's focus on the beer company drew criticism from Nikki Haley's campaign, which emphasized the need to address the challenges facing American families.

via Fox Business|
#bud-light#politics#super-bowl-ad
entertainment2 years ago

"Dylan Mulvaney's Stunning Red Carpet Style at Golden Globes' One-Year Anniversary"

Transgender influencer Dylan Mulvaney made a striking appearance at the 81st Golden Globes, almost a year after her controversial Bud Light promotion. The limited run of Bud Light cans featuring her face to celebrate her transition sparked conservative backlash and a widespread boycott, causing Bud Light's parent company to lose $400 million in sales. Mulvaney condemned Bud Light for not publicly standing by her during the backlash. She also revealed her successful gender change on her passport and documented a road trip with friends on social media.

via Daily Mail|
#bud-light-promotion#controversy#dylan-mulvaney
entertainment2 years ago

Dylan Mulvaney Dreams of an 'Epic' Super Bowl Beer Ad After Bud Light Controversy

Transgender influencer Dylan Mulvaney expressed her desire to star in a beer advertisement at the Super Bowl, following the backlash she faced after her partnership with Bud Light. Mulvaney admitted that the incident served as a wake-up call, making her more aware of the challenges faced by trans women in the public eye. Despite the controversy, she remains optimistic about the future and hopes to eventually win over her critics. Meanwhile, Bud Light sales continue to suffer as Modelo Especial takes the top spot as the nation's best-selling beer.

via New York Post |
#beer-advertisement#bud-light-saga#dylan-mulvaney
entertainment2 years ago

"Controversial Party: Dylan Mulvaney, Kathy Griffin, and Taylor Lorenz Stir Up Media Frenzy"

Dylan Mulvaney, a transgender influencer, was the guest of honor at a luncheon hosted by comedian Kathy Griffin. The event brought together a diverse group of women, including Rosie O'Donnell, Sia, and Margaret Cho. Attendees were asked to adhere to house rules, which included not using their phones or engaging in side conversations. Mulvaney expressed gratitude for the experience, and the women shared stories and professional accomplishments. The event was described as a "salon" and was praised for its COVID precautions.

via Fox News|
#dylan-mulvaney#entertainment#kathy-griffin
business2 years ago

Anheuser-Busch's Second Quarter Losses: Bud Light Sales Plummet

Anheuser-Busch, the parent company of Bud Light, has reported a staggering $390 million loss in US sales in the second quarter of 2023. The decline in revenue was attributed to a drop in Bud Light sales, which the company blamed on its partnership with transgender influencer Dylan Mulvaney. Anheuser-Busch faced backlash for issuing a personalized promotional can to Mulvaney, triggering outrage among some consumers who accused the brand of forcing progressive beliefs. The company also lost market value to rival brand Modelo Especial. Two top executives took a leave of absence following the controversy, and there were claims that they had been fired.

via Daily Mail|
#anheuser-busch#bud-light#business
business2 years ago

"Bud Light's Sales Plummet Amid Transgender Influencer Boycott"

Anheuser-Busch Inbev, the world's largest brewer, reported a 10.5% drop in U.S. revenue in Q2, primarily due to a decline in Bud Light sales. The decline was attributed to a conservative backlash following a campaign with transgender influencer Dylan Mulvaney. Bud Light lost its position as America's best-selling beer after more than two decades, slipping into second place behind Modelo Especial. The company faced criticism and calls for a boycott, while Mulvaney's supporters criticized the brand for not providing enough support. However, overall revenue for the company rose 7.2% in Q2, driven by global brands such as Stella Artois and Corona.

via AOL|
#anheuser-busch-inbev#boycott#bud-light
business2 years ago

Costco Considers Removing Bud Light from Shelves

Savvy shoppers at Costco speculate that Bud Light may be removed from the retailer's shelves after noticing a small asterisk, known as the 'star of death,' on the beer's price tag, along with a price drop. Social media posts show the dwindling stock and discounted prices, leading some to believe that Costco will no longer restock the product once it is sold out. Bud Light has been facing challenges, including a significant decline in revenue sales and negative impact from its sponsorship deal with transgender influencer Dylan Mulvaney, which has cost parent-company Anheuser-Busch about $22 billion in market cap. However, it is unclear if the asterisk indicates a permanent removal or if it pertains to specific packaging sizes.

via Daily Mail|
#bud-light#business#costco
society2 years ago

Dylan Mulvaney Seeks Safety in Peru After Bud Light Backlash

Dylan Mulvaney, a transgender influencer, has traveled to Peru in search of safety and a change of scenery after facing backlash for her partnership with Bud Light. Mulvaney expressed feeling unsafe in the US and decided to embark on a solo trip to South America. She shared her experiences on social media, including participating in shaman ceremonies and interacting with llamas. Despite missing home comforts, Mulvaney stated that the trip has made her feel like her own best friend again. The partnership between Mulvaney and Bud Light has resulted in significant financial losses for Anheuser-Busch, and a former executive has criticized the company's response to the controversy.

via New York Post |
#bud-light#dylan-mulvaney#peru
business2 years ago

Former Anheuser-Busch CEO's Inaction Sparks Customer Exodus and Industry Fallout

Former president of Anheuser-Busch, Anson Frericks, has called for the CEO to step down as Bud Light sales continue to decline. Frericks criticized the company's decision to partner with transgender influencer Dylan Mulvaney, stating that it did not address the problem and would further alienate consumers. He predicted declining sales and negative customer perception will persist unless the CEO takes decisive action. Recent data shows Bud Light volumes were down 31% leading up to Father's Day weekend. Frericks urged the CEO to admit the advertising campaign was not in the best interest of shareholders and focus on producing great products and services instead.

via Fox Business|
#anheuser-busch#bud-light#business
business2 years ago

"Bud Light's Irresistible Nearly Free Beer Rebates Spark National Frenzy"

Bud Light is offering a rebate of up to $15 on a 15-pack of Budweiser, Bud Light, Budweiser Select, or Budweiser Select 55, making the beer practically free in areas where a 15-pack sells for less than $15. The offer is valid for purchases made between June 15 and July 8, as the brand faces a right-wing boycott and declining sales following a partnership with a transgender influencer.

via kwwl.com|
#beer-rebate#bud-light#business
business2 years ago

Anheuser-Busch scrambles to save Bud Light as sales plummet.

Anheuser-Busch's US CEO has announced financial assistance to independent wholesalers to support their employees and a new summer advertising campaign to alleviate the impacts of backlash faced by Bud Light since partnering with a transgender influencer for a promotion. The brand has faced lost sales, harassment of employees and distributors, and a decline in sales, leading to the loss of its title as the best-selling beer brand in the US.

via Business Insider|
#anheuser-busch#backlash#bud-light
business2 years ago

Boycott Causes Bud Light to Lose Top-Selling Beer Title in America

Bud Light has lost its position as the top-selling beer in the US to Modelo Especial, following a conservative-led boycott over a promotional post by a transgender influencer. Bud Light's share of retail beer sales has dropped about three percentage points since the boycott began. However, Bud Light is still the top-selling beer in the US based on year-to-date data and sells more beer by volume than any other brand.

via The New York Times|
#boycott#bud-light#business
entertainment2 years ago

Garth Brooks' Bar Beer Controversy and Backlash.

Country singer Garth Brooks has announced that he will serve every brand of beer, including Bud Light, at his new Nashville bar, despite the controversy surrounding the brand's marketing partnership with transgender influencer Dylan Mulvaney. Brooks stated that he wants his bar to be a safe and welcoming place for everyone. Bud Light has faced boycotts from some consumers, including fellow musicians Travis Tritt and Kid Rock, which may have contributed to a 23% year-over-year sales decline in May.

via New York Post |
#boycott#bud-light#entertainment