TAG Heuer is reimagining its iconic 1980s Formula 1 watch with modern updates, including a larger size, stainless steel components, and a solar-powered quartz movement, marking a shift from its previous focus on vintage reissues to celebrating its recent achievements.
TAG Heuer has launched the Connected Calibre E5, a new smartwatch targeting runners with advanced GPS, health tracking, and a collaboration with New Balance, offering a luxury alternative to the Apple Watch for fitness enthusiasts.
Tag Heuer is abandoning Google's Wear OS in favor of its own Android-based OS to better support iPhone, launching the new Tag Heuer Connected Calibre E5 with a proprietary interface and 'Made-for-iPhone' certification, priced at $1,900.
TAG Heuer has launched the Connected Calibre E5 smartwatch, opting for a proprietary 'TAG Heuer OS' based on Android instead of Google's Wear OS, making it compatible with iPhones. The luxury smartwatch features premium materials, a sleek design, and various health and fitness tracking capabilities, with a price starting at $1,800. Despite some limitations in app responsiveness and features, it offers a high-end alternative for those seeking a stylish, functional smartwatch that can match their dress watches.
TAG Heuer has developed a groundbreaking carbon fiber-based hairspring called TH-Carbonspring, which offers advantages like being amagnetic, shock-resistant, and lightweight, potentially revolutionizing high-end watchmaking. The company showcased this innovation with limited-edition versions of its Monaco and Carrera chronographs, featuring extensive use of carbon fiber in their design.
TAG Heuer introduces the Carrera Glassbox 'Panda' watch, inspired by the Heuer 7753 SN, featuring a silver dial with black accents, red flourishes, and a steel bracelet, marking the first time a bracelet is offered in the Glassbox format. Priced at CHF 6,500 and available in April 2024, the watch pays homage to vintage design while offering a contemporary take on the brand's heritage, boasting the Heuer 02 caliber with an 80-hour power reserve and automatic winding.
TAG Heuer has unveiled several new Carrera models, including the Carrera Chronograph “Glassbox” with a curved flange and automatic Heuer Calibre 02 movement, the 7753 SN with a "panda" dial, the reference CBS2216.BA0041 with a brushed silver sunray dial, the Carrera Chronograph Skipper in 18K 5N rose gold, and three fresh takes on the Carrera Date 36MM. Additionally, they have introduced the Monaco Split-Seconds Chronograph with split-seconds functionality and a new TH81-00 automatic movement, priced at $138,000.
TAG Heuer has unveiled the new "Glassbox" Carrera "Dato" with a teal green circular brushed dial, featuring a nine o'clock date layout and a 30-minute counter at the three o'clock position. Priced at $6,550, the watch boasts a 39mm stainless steel case, alligator leather strap, and an automatic Calibre TH20-07 with an 80-hour power reserve. Additionally, TAG Heuer also introduced a $24,050 Glassbox Carrera chronograph tourbillon. The new design language for the Carrera reflects the brand's modern approach, and with Frédéric Arnault taking the helm at LVMH Watches, the future of TAG Heuer's designs is anticipated.
LVMH Watch Week in Miami showcased new releases from luxury watch brands Bulgari, Hublot, TAG Heuer, and others. Highlights include Hublot's new Big Bang Unico SAXEM Green and Classic Fusion Tourbillon Orlinski, Bulgari's Octo Finissimo and Lucea, La Fabrique du Temps' Gérald Genta Manufacture Calibre GG-001 and Daniel Roth Tourbillon Souscription, and TAG Heuer's Plasma Diamant, Carrera Chronograph Tourbillon, and Carrera Chronograph. The event aimed to create a major press moment at the start of the year, ahead of other watch conglomerates and brands in the industry.
LVMH Watch Week kicks off with a dazzling array of new watches, including Zenith's bejeweled Chronomaster Sport, Hublot's radiant Saxem alloy Big Bang, Tag Heuer's Plasma Diamant d’Avant-Garde adorned with lab-grown diamonds, the revamped Carrera Chronograph Tourbillon, and Bulgari's Octo Finissimo Tuscan Copper, as well as Zenith's Triple Calendar boasting the iconic El Primero movement.
The Hodinkee editorial team shares their favorite sport watches of 2023, including the TAG Heuer Carrera Glassbox, Royal Oak Offshore, Rexhep Rexhepi Chronomètre Antimagnétique, Rolex "Le Mans" Daytona, Tudor Black Bay 54, Richard Mille RM 07-04 Automatic Sport, and A. Lange & Söhne Odysseus Chronograph.
Porsche has collaborated with Tag Heuer to create two custom-made 718 Cayman GT4 RS models as part of its Sonderwunsch program. The cars pay homage to the Carrera Panamericana rally race in Mexico and feature design elements inspired by the Porsche 550 Coupe. Painted in Le Mans Silver Metallic, the cars are distinguished by racing numbers and adorned with Mexican flag colors. One car includes a Tag Heuer stopwatch module, while the other will be auctioned for charity.
Porsche has unveiled the 718 GT4 RS Panamericana Special, a limited edition model created in collaboration with Tag Heuer. Inspired by the Porsche 550 Coupes that raced in the Carrera Panamericana 70 years ago, only two of these GT4 RS models will be produced. The cars feature a special appearance with Le Mans Silver Metallic paint, Tag Heuer logos, and a Pegasus logo as a tribute to the past. The interior includes Tag Heuer-themed colors and logos, as well as a stopwatch module. One of the cars will be driven by Patrick Dempsey in the Carrera Panamericana, while the other will be auctioned for charity.
Porsche has unveiled a special edition 718 Cayman GT4 RS model, created in partnership with TAG Heuer and Porsche Latin America, to celebrate the Carrera Panamericana race. Limited to two units, the cars pay homage to the original 550 Coupes that raced in the 1953 Carrera Panamericana. Both cars feature Le Mans Silver Metallic paint, with one bearing the number '152' and the other '154', reminiscent of the original race cars. The interior is adorned with Guards Red leather and features a TAG Heuer stopwatch module. One of the cars will be auctioned off at the Carrera Panamericana event.
TAG Heuer has collaborated with Porsche to create the Carrera Chronosprint x Porsche, a chronograph watch with a new movement that mimics the acceleration of a sports car. The watch features a "glassbox" design, a 42mm case, and a domed sapphire crystal. The movement, called TH20-08, causes the chronograph hand to accelerate rapidly for the first 9.1 seconds and then gradually decelerate as it circles the dial. The watch comes in steel or 18k rose gold and is priced at 9,000 CHF and 23,000 CHF respectively.