"Indiana Jones and the Dial of Destiny: A Box Office Flop or a Franchise Finale?"
Originally Published 2 years ago — by Deadline
The box office performance of "Indiana Jones and the Dial of Destiny" over the July 4th weekend is reminiscent of the underwhelming reception of "Superman Returns" in 2006. Both films were highly anticipated franchise sequels that failed to meet expectations. While "Dial of Destiny" fared slightly better in its opening weekend, the comparison highlights the challenges of launching tentpole films during the July 4th holiday. The nostalgia-driven approach of "Dial of Destiny" appealed to older audiences, but failed to attract younger viewers. With the disappointing performance of "Dial of Destiny," it may be an uphill battle for Lucasfilm to continue the Indiana Jones franchise.