All articles tagged with #original films
Timothée Chalamet's unconventional and highly creative marketing campaign for the film Marty Supreme has garnered significant attention and success, highlighting the evolving landscape of movie promotion in 2025 where surprise, memorability, and social media engagement are key to attracting audiences to original and indie films.
Pixar's 'Elio' had its worst opening ever, highlighting a broader industry trend where original animated films struggle at the box office compared to sequels and franchise titles, driven by pandemic-related shifts and increased competition from streaming and other studios.
Pixar's 'Elio', an original animated film, debuted to a record low box office, highlighting a shift in audience preferences away from original stories towards franchises and known IP. Despite strong reviews and audience scores, the film's poor opening reflects broader industry trends, prompting Pixar to balance original content with sequels and franchise-building to sustain long-term success.
Apple CEO Tim Cook believes investing $200 million in the F1 movie starring Brad Pitt is justified as it marks a significant step in Apple's expansion into original films, emphasizing innovation and storytelling without aiming to boost iPhone sales, and leveraging new camera technology developed for the film.
Netflix co-CEO Ted Sarandos stated that the streaming giant's movie strategy will remain unchanged following the departure of film chairman Scott Stuber. Sarandos emphasized the success of Netflix's original films, which have garnered significant viewership and critical acclaim. Stuber, who significantly expanded Netflix's original film output, is expected to depart in mid-March, with a successor to be appointed by chief content officer Bela Bajaria. Upcoming Netflix films for 2024 include projects from renowned directors and stars such as Zack Snyder, Steven Spielberg, Eddie Murphy, and Kerry Washington.
Netflix's Chief Content Officer Ted Sarandos stated that the departure of Film Boss Scott Stuber will not change the streaming giant's strategy for making original feature films, emphasizing the success and impact of their original movies. Sarandos highlighted the popularity and cultural significance of Netflix's original films, citing examples such as "Leave the World Behind" and "Society of the Snow," and emphasized the company's commitment to their current film strategy, which includes a blend of first window, second window, and deep catalog content.
The /Film team has compiled a list of the 15 best movies of 2023, showcasing the incredible year for film. The list includes Wes Anderson's "Asteroid City," an exploration of storytelling and closure; "Teenage Mutant Ninja Turtles: Mutant Mayhem," a refreshing and fun animated superhero film; Greta Gerwig's "Barbie," which tackles the doll's complicated legacy; Ari Aster's "Beau is Afraid," a divisive and challenging dive into the troubled mind of a character; Alexander Payne's "The Holdovers," an original film about isolation and community; Justine Triet's "Anatomy of a Fall," a French courtroom drama that examines personal failures and social perceptions; Emerald Fennell's "Saltburn," a wickedly uncomfortable and salacious film; and Yorgos Lanthimos' "Poor Things," a dark and steampunk-tinged tale about a woman's agency and independence.
Margot Robbie, star of the film "Barbie," has stated in a recent interview that there are no plans for a sequel to the Greta Gerwig-directed movie. Robbie emphasized that they didn't build the film to be a trilogy and that they put everything into this one. She also highlighted the success of original films and the misconception that a female-led film can't appeal to all audiences. Robbie hopes that the success of "Barbie" will encourage future filmmakers to pursue big original ideas with proper budgets.
Margot Robbie responded to speculation about a potential sequel to the Barbie movie, stating that they had put everything into the first film and didn't plan it as a trilogy. She emphasized the significance of the movie's box office success, highlighting that original films can still perform well without being a sequel or remake. Robbie expressed the importance of supporting big original ideas and giving them the budget to succeed. The Barbie movie, directed by Greta Gerwig, earned over $1.4 billion worldwide and featured a star-studded cast.
Netflix's film division has entered a new era of austerity with the departure of long-time executive Lisa Nishimura. Nishimura oversaw the streamer's original films, including documentaries, rom-coms, and indie features. Her exit is part of a larger restructuring effort aimed at streamlining film efforts and reducing confusion. The move comes as Netflix scales back production and focuses on bigger-budget, higher-quality films to maintain its consumer audience and reduce subscriber churn.