A federal lawsuit alleges McDonald's misleads customers by claiming the McRib contains pork ribs when it actually uses lower-grade pork products, raising concerns about transparency and marketing practices.
A federal lawsuit alleges McDonald's misleads consumers by claiming its McRib contains actual pork rib meat, when it is reportedly made from lower-grade pork parts like shoulder and stomach. McDonald's denies the claims, stating the sandwich is made with 100% pork. The lawsuit seeks damages and measures to prevent deceptive advertising, citing consumer confusion due to the sandwich's limited availability and marketing.
A lawsuit filed in Chicago alleges that McDonald's misleadingly markets the McRib sandwich as containing pork ribs, when it actually uses lower-quality pork products without any rib meat, claiming this constitutes false advertising and consumer deception.
In 2025, 'value' remained the key focus for restaurants as consumers, especially those with lower incomes, cut back on dining out due to economic pressures. McDonald's and other chains intensified their value offerings, with McDonald's extending its $5 value meal and other promotions to attract budget-conscious diners. While fast-casual chains like Chipotle and Sweetgreen avoided deep discounts, some casual-dining chains like Chili's and Olive Garden successfully leveraged value strategies to boost sales. The industry anticipates continued value-driven competition in 2026 amid economic uncertainties and rising costs, with no signs of a significant shift away from value-focused strategies.
A 69-year-old man died in Nebraska after being trapped between a McDonald's drive-thru window and his vehicle in what authorities call a 'freak accident,' possibly caused by the vehicle lurching forward while he was reaching out of the window to pay.
A 69-year-old man in Grand Island died after being trapped between his vehicle and a building in a McDonald's drive-through lane, with the incident under investigation.
McDonald's promoted an $8 nugget combo meal, but faced online backlash over its perceived high price, quality concerns, and service issues, highlighting ongoing challenges in maintaining affordability amid rising costs and changing consumer perceptions.
McDonald's promoted an $8 nugget combo meal, but faced online backlash over perceived high prices, quality concerns, and service issues, highlighting ongoing tensions between menu pricing and consumer perceptions amid inflation and economic challenges.
McDonald's is bringing back the popular McRib sandwich to select U.S. locations starting November 11, leveraging nostalgia and buzz to boost sales amid a challenging consumer environment. The return has generated significant online attention and even meme status, with some market predictions linking the McRib's comeback to positive trends in Bitcoin and stock markets. The sandwich will be available in various cities, with prices varying by location, and is part of McDonald's broader holiday offerings.
Two men in Melbourne intervened to stop a customer from verbally and physically abusing a female McDonald's employee, with American singer Drew Baldridge praising their actions as an example of standing up against abuse.
McDonald's in the UK is implementing new sexual harassment training for managers and external reviews to address ongoing allegations of abuse and create a safer workplace environment, following increased scrutiny and reports from staff.
McDonald's is subsidizing part of the cost of its $5 value meals to attract lower-income customers amid a decline in their traffic, acting as a short-term strategy to navigate economic stress and maintain sales, while also gaining market share from higher-cost competitors.
McDonald's is experiencing a significant decline in traffic from low-income customers, who are feeling the impact of rising living costs, leading to decreased value perception and reduced visits.
McDonald's is countering the broader downturn in the US restaurant industry by focusing on promotions and affordable menu options, leading to a 3.6% increase in sales at established locations despite a general decline in fast-food spending and economic challenges faced by younger, lower-income consumers.
McDonald's is expected to report strong Q3 earnings with $3.33 EPS and $7.1 billion revenue, driven by successful value strategies and international growth, despite broader economic concerns.