Last Chance to Attend American Girl Benefit Sale.
Originally Published 2 years ago — by WMTV – NBC15
The Madison Children's Museum is hosting the final American Girl Benefit Sale this weekend at the Alliant Energy center, after more than three decades of the annual tradition. Organizers are expecting up to 7,000 fans from around the world to attend this weekend’s sale. The revenue from the sale has ended up going back into the community, with $22 million of revenue over those years into those agencies. Although a chapter in Madison is closing, fans are still waiting to hear what’s next.