All articles tagged with #los angeles olympics
Los Angeles Olympics plans to sell naming rights for several venues, breaking IOC tradition, to generate additional revenue, with deals already in place with Honda and Comcast, and up to 19 temporary venues potentially available for sponsorship, marking a significant shift in Olympic branding and funding strategies.
California officials are on high alert as President Trump considers deploying National Guard troops to the state, especially during the 2028 Los Angeles Olympics, amid concerns over federal overreach and legal challenges, with local leaders criticizing the move as unnecessary and politically motivated.
President Trump plans to lead a federal task force overseeing the 2028 Summer Olympics in Los Angeles, marking a significant government involvement in the event's planning, despite potential political pushback from California leaders.
Cricket, flag football, baseball, and softball are set to be added to the Los Angeles 2028 Olympic program, according to multiple sources. Lacrosse and squash may also be proposed as additional sports. The decision, which aims to tap into India's population and financial resources, will be officially confirmed at the 141st IOC session in Mumbai. The inclusion of cricket could potentially generate a significant commercial market in the Asian subcontinent. Flag football, a non-contact variant of American football, has also been approved, pleasing the NFL. However, the addition of multiple new team sports raises questions about the IOC's athlete cap for each Olympics.