Instagram now allows users to add up to five links in their bios, instead of just one. This new feature makes it easier for users to share multiple links to their content. However, social media companies are incentivized to keep users engaged on their platforms, so this change took a while to implement. To add multiple links to your Instagram bio, go to Edit profile > Links > Add external link and enter the URL with a title.
Instagram's new feature allowing users to add up to five links to their bio may have a negative impact on link-in-bio companies like Linktree, but some analysts believe these companies will survive due to their more robust offerings and analytics capabilities. While Instagram's feature may benefit the platform, some users prefer the customization and focus provided by link-in-bio services. The future of Instagram's link-in-bio service remains uncertain, but it may roll out analytics if it proves popular.
Instagram has launched an update that allows users to add up to five links in their bio, making it easier for creators and users to highlight their passions, promote brands, and showcase their businesses. This feature will compete with third-party link aggregator tools like Linktree, which have been popular due to Instagram's opposition to external links. However, some businesses may still prefer third-party tools for branding and link display options. To add multiple links, users can go to 'Edit profile' > 'Links' > 'Add external link'.
Instagram has finally added support for adding up to five links to users' bios, resolving a long-standing feature gap that forced Instagram users to opt for third-party tools like Linktree instead. However, only the first link will appear directly in the bio, while the remaining are hidden in a pop-up context menu. This limitation could encourage some users to keep using a service like Linktree.
Instagram now allows users to add up to five links to their profile bios, a feature that was previously only available through third-party providers like Linktree. The move comes after years of complaints from creators and is likely a response to TikTok's stricter limitations on clickable links. The feature is available to all accounts, including business and creator accounts, and allows users to add links to external websites and their Facebook profile. However, links open within the Instagram app and not in a separate browser window.
