
"Activist Urges Mattel to Revamp or Sell American Girl and Fisher-Price Brands"
Activist investor Barington Capital is urging Mattel to consider selling off its underperforming American Girl and Fisher-Price brands, citing revenue declines and their negative impact on shareholder value. Barington also criticized Mattel's excessive stock-based compensation and urged the company to pause merger and acquisition efforts in favor of a $2 billion share repurchase operation. Mattel shares rose following the news, and the company stated that it looks forward to engaging with Barington and is reviewing their letter.








