Disney Plans $24B Content Investment for Next Year
Disney plans to increase its content spending to $24 billion in fiscal 2025, up from $23.4 billion in 2024, primarily due to rising costs in sports programming, including new contracts with the NFL and NBA. Despite the increase, Disney's entertainment spending may decrease as the company focuses on strategic investments, particularly in international markets, and aims to reduce content costs. CEO Bob Iger highlighted a cautious approach to investing outside the U.S. while prioritizing global content applications.


