"Brain rot," a term originally used by Henry David Thoreau in 1854, has been named Oxford's Word of 2024, reflecting concerns about the impact of excessive social media consumption on mental health. The term's resurgence highlights a cultural anxiety about balancing online engagement with real-world experiences, resonating particularly with younger generations. Thoreau's original use critiqued societal habits that stifle curiosity and wonder, a sentiment echoed in today's digital age.
The Oxford Word of the Year for 2024 is 'brain rot,' a term reflecting concerns about the mental impact of consuming excessive low-quality online content, particularly on social media. The term, which saw a 230% increase in usage, is popular among Gen Z and Gen Alpha, often used humorously to describe trivial content. It highlights societal worries about digital consumption's effects on mental health, especially in youth, and continues the conversation about the influence of internet culture on language and society.
"Brain rot" has been named Oxford's word of the year for 2024, highlighting concerns over the impact of excessive consumption of trivial online content, particularly on social media. The term, which dates back to 1854, reflects current cultural conversations about technology's influence on mental states. It was chosen from a shortlist of six words, with significant input from public voting. The selection underscores the growing awareness of digital content's effects, especially among younger generations like Gen Z and Gen Alpha.
"Brain rot" has been named the Oxford University 2024 Word of the Year, reflecting concerns about the impact of consuming excessive low-quality online content, particularly on social media. The term, which saw a 230% increase in usage from 2023 to 2024, describes the perceived deterioration of mental or intellectual capacity due to trivial content consumption. Although first used by Henry David Thoreau in 1854, it has gained popularity among Gen Z and Gen Alpha. Oxford Languages President Casper Grathwohl notes the word highlights societal anxieties about virtual life.