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Boring Phone

All articles tagged with #boring phone

technology1 year ago

"Heineken's Nostalgic Flip Phone: Stripping Away Features for Boring Charm"

The Boring Phone, a collaboration between Bodega and Heineken, is a novelty flip phone based on HMD's Nokia 2660 Flip that aims to provide a feature-light phone experience by stripping out almost every feature, including Wi-Fi, selfie camera, push notifications, and social media. It features games like Snake and Tetris, a single-core T107 processor, 48 MB of RAM, 128 MB of internal storage, 320x240 pixel displays, a 0.3 megapixel outer camera, and a 1,450 mAh battery. The phone will not be sold at retail, with 5,000 units to be given away as a marketing stunt, and Heineken plans to launch an app that imitates the Boring Phone's UI.

technology1 year ago

"Heineken and Bodega Unveil Nostalgic Dumb Phone for Gen Z"

Heineken, in collaboration with fashion brand Bodega and device-maker HMD, is launching the Boring Phone, a transparent flip phone designed for making calls and sending texts, aiming to bring users back to a simpler time before smartphones. The phone, debuting at Milan Design Week, is unable to download social media or other distracting apps, aligning with the trend of "digital detoxing." With a nostalgic design reminiscent of 90s and 2000s tech, the Boring Phone taps into the growing demand for simpler devices, as seen in the increased sales of basic call and texting phones.

technology1 year ago

"Nostalgic Collaboration: HMD and Heineken Introduce The Boring Phone"

HMD and Heineken have collaborated on the Boring Phone, a translucent flip phone with no apps, designed to evoke nostalgia and promote connecting with friends over a cold one. The limited edition phone will only be available through giveaways, with 5,000 units to be made. It features basic specs and supports calling and texting via 2G, 3G, and 4G. The Boring Phone will be available through social media giveaways in the UK, with other markets to follow later in the year, and an app that "turns smartphones boring" will be available for download in June.

technology1 year ago

"Heineken and HMD Collaborate on Nostalgic Transparent Dumb Phone"

HMD has partnered with Heineken to create the Boring Phone, a minimalist device designed for mental wellbeing and social connection. The phone, which is unable to download social media or other apps, features a 0.3MP rear camera and is set to debut at Milan Design Week. Heineken's involvement aims to promote genuine connection over a beer without distractions, and HMD also plans to launch an app that will "turn smartphones boring" in June.

technology1 year ago

"Heineken and HMD Unveil Nostalgic Transparent Flip Phone Collaboration"

Heineken, in collaboration with Bodega and HMD, has launched the "Boring Phone," a retro-modern flip phone aimed at promoting digital detox. The phone, showcased at Milan Design Week, emphasizes minimalism by offering only basic features like SMS, a monochrome game, and simple camera capabilities. It aims to encourage users to disconnect from smartphones and reconnect with real-life experiences. The company plans to give away the phones to promote a less digitally engaged lifestyle.