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Bill Post

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obituary1 year ago

"Inventor of Pop-Tarts, Bill Post, Passes Away at 96"

Bill Post, one of the inventors of Pop-Tarts, passed away at the age of 96. He played a key role in developing the toaster-friendly breakfast pastry with fruity fillings and a thin pastry crust. Post, who was modest about his contribution, worked as a plant manager for the Hekman baking company (later known as Keebler) in Grand Rapids. The sugary pastry remains popular, bringing in nearly $978 million in sales in 2022. Post's legacy lives on as he helped steer the project through technical challenges and played a pivotal role in the success of the iconic snack.

obituary1 year ago

"Inventor of Pop-Tarts, William 'Bill' Post, Passes Away at 96"

William "Bill" Post, the inventor of Pop-Tarts, has passed away at the age of 96. He began his career at Hekman Biscuit Co. and later worked for Keebler Co., where he was approached by Kellogg's to create a new breakfast product. Post is credited with assembling a team that developed Kellogg's concept of a shelf-stable toaster pastry into the iconic Pop-Tarts, which debuted in 1964. He continued to work in the industry and remained a consultant for Kellogg's for 20 years after retiring as a senior vice president at 56.

obituary1 year ago

"Pop-Tart Creator Bill Post Passes Away at 96"

Bill Post, the man credited with inventing Pop-Tarts for Kellogg's, passed away at the age of 96. Born in 1927, he worked his way up to become a plant manager at Keebler before creating the iconic toaster pastry in the early 1960s. Despite initial skepticism, Pop-Tarts became a huge success, with over three billion consumed in 2022. Post continued to work as a consultant for Kellogg's after his retirement. He is survived by two children, four grandchildren, and 10 great-grandchildren.