MLB Transforms Fan Experience with Virtual Ballpark
Originally Published 2 years ago — by MLB.com
MLB is launching a new virtual ballpark, the first of its kind for a professional sports league, to bring fans immersive digital experiences. The virtual ballpark will debut with an online watch party for the MLB All-Star Celebrity Softball Game, allowing fans to create avatars, explore the stadium, and interact with other users. The virtual ballpark aims to simulate the in-ballpark experience and will feature live streams, exclusive interviews, and commemorative digital tickets. MLB hopes to continue evolving the virtual ballpark with more events, features, and potential platform integration, providing an accessible opportunity for fans worldwide to enjoy a Major League ballpark experience.
