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Adsupportedtiers

All articles tagged with #adsupportedtiers

businesseconomy2 years ago

"Streaming Subscription Backlash Rises as Prices Soar and Content Disappoints"

Streaming services are facing increased customer cancellations, with a rise from 5.1% to 6.3% in November year-over-year, as they hike prices and introduce lower-priced ad-supported options. Amazon Prime Video, Netflix, Peacock, Paramount+, Hulu, and Apple TV+ have all seen price increases in 2023. To counteract cancellations and boost revenue, companies are offering cheaper, ad-inclusive subscriptions, with Netflix reporting 30% of new subscribers choosing its ad-supported plan. The trend indicates a shift towards balancing higher costs with ad-based revenue models in the streaming industry.

via WGN TV Chicago|
##adsupportedtiers#businesseconomy
business-and-economy2 years ago

"Rising Costs and Ads Spark Surge in Streaming Subscription Cancellations"

Streaming services are facing an increase in subscriber cancellations, with the rate rising from 5.1% to 6.3% in November year-over-year, as companies like Amazon Prime Video, Netflix, Peacock, Paramount+, Hulu, and Apple TV+ have raised their prices throughout 2023. To counteract cancellations and boost revenue, these platforms are introducing lower-priced, ad-supported subscription options. Netflix reported that about 30% of new subscribers are choosing its ad-supported plan, indicating a shift in consumer preference towards more affordable streaming options amidst the rising costs of subscription services.

via KTLA Los Angeles|
##adsupportedtiers#business-and-economy
business-and-economy2 years ago

"Rising Costs Lead to Surge in Streaming Service Cancellations and Budget Viewing Strategies"

As streaming services like Disney+, Netflix, and Hulu increase their subscription rates, customer cancellations are on the rise, with a 6.3% increase in defections reported in November compared to the previous year. To cope with the higher costs of content creation and licensing, streaming companies are introducing ad-supported tiers, bundling deals, and promotional discounts. Despite these efforts, customers are downgrading or canceling services to manage expenses, with some returning only when appealing content is available. The trend reflects a growing sensitivity to the value proposition of streaming subscriptions amidst a competitive and saturated market.

via New York Post |
##adsupportedtiers#business-and-economy