"Google Chrome's Privacy Sandbox: Tracking, Ads, and Vivaldi's Stand"

1 min read
Source: The Conversation
"Google Chrome's Privacy Sandbox: Tracking, Ads, and Vivaldi's Stand"
Photo: The Conversation
TL;DR Summary

Google Chrome has introduced the Privacy Sandbox, a suite of features that replaces third-party cookies with advertising "Topics" based on users' browsing history. This change has raised concerns about privacy invasion. While Google claims it will improve user privacy, critics argue that it allows the company to track users across the web. Users have the option to disable tracking altogether or adjust the Privacy Sandbox settings in Chrome. Other browsers like Safari and Firefox already block third-party cookies by default, and specialist non-tracking browsers like DuckDuckGo and Brave prioritize privacy.

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