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User Tracking

All articles tagged with #user tracking

"Google Chrome's Privacy Sandbox: Tracking, Ads, and Vivaldi's Stand"

Originally Published 2 years ago — by The Conversation

Featured image for "Google Chrome's Privacy Sandbox: Tracking, Ads, and Vivaldi's Stand"
Source: The Conversation

Google Chrome has introduced the Privacy Sandbox, a suite of features that replaces third-party cookies with advertising "Topics" based on users' browsing history. This change has raised concerns about privacy invasion. While Google claims it will improve user privacy, critics argue that it allows the company to track users across the web. Users have the option to disable tracking altogether or adjust the Privacy Sandbox settings in Chrome. Other browsers like Safari and Firefox already block third-party cookies by default, and specialist non-tracking browsers like DuckDuckGo and Brave prioritize privacy.

top-newstechnologygoogle-chromeonline-advertisingprivacy-sandboxtechnologythird-party-cookiesuser-tracking

Google's Web Integrity API: A DRM Gatekeeper for the Internet

Originally Published 2 years ago — by Ars Technica

Featured image for Google's Web Integrity API: A DRM Gatekeeper for the Internet
Source: Ars Technica

Google has proposed a new web standard called the "Web Integrity API" that aims to verify the integrity of a user's web browser and prevent unauthorized modifications. The API would require users to pass an "environment attestation" test, which involves contacting a third-party attestation server to verify the browser's integrity. If successful, users would receive a signed "IntegrityToken" that unlocks the desired content. While Google claims this would enhance security and prevent cheating, critics argue that it is a form of DRM and could compromise user privacy.

technologytechnologydrmgoogleprivacytechnologyuser-trackingweb-integrity-api