The Cultural Significance of Zelda's Tears of the Kingdom.

1 min read
Source: Financial Times
TL;DR Summary

The recent release of a limited edition Zelda-themed soup in Japan highlights the cultural significance of food in the country and the role it plays in branding and marketing. The soup, produced by food company Nagatanien, sold out within hours of its release, demonstrating the power of branding and nostalgia in Japanese consumer culture. The success of the soup also reflects the importance of unique and creative marketing strategies in the highly competitive food industry in Japan.

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