From Fringe to Fortune: The Rise of a Conspiracy-Driven News Outlet

The Epoch Times, a conservative news organization fueled by conspiracy theories and a right-wing slant, has experienced significant growth and financial success by directing advertising towards supporting former President Donald Trump's campaign and publishing articles that echoed his false claims about the 2020 election. Despite facing criticism and being banned from advertising on Facebook, The Epoch Times has become one of the country's most influential conservative news outlets, funded by aggressive marketing campaigns and donations from conservative supporters. The organization, founded by the Falun Gong religious group, has seen its revenue grow by 685% in two years, reaching $122 million in 2021. While it mimics the aesthetics of journalism, The Epoch Times promotes conspiracy theories and misinformation, attracting subscribers and influential supporters.