Adobe's Firefly AI: Generative Tools, Pricing Plans, and AI Features

Adobe has announced the commercial availability of its Firefly generative AI model across Adobe Creative Cloud, Adobe Express, and Adobe Experience Cloud. The Firefly-powered workflows, previously limited to beta versions of Adobe's apps, are now generally available to most users. Adobe is also launching a standalone Firefly web app and Firefly for Enterprise. The company is developing ways for customers to customize Firefly models with their own assets. All content generated using Firefly includes Content Credentials, a digital "nutrition label" that attaches attribution metadata. Adobe is introducing a credit-based system to manage compute demand and costs associated with generative AI. Additionally, Adobe plans to pay out an annual bonus to Adobe Stock contributors whose submissions are used to train Adobe's AI models.