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Wove

All articles tagged with #wove

business1 year ago

"Swift's Diamond Bracelet Sparks Surge in Vets' Jewelry Company Sales"

Wove, a jewelry company founded by two former U.S. Army Rangers, experienced a significant sales boost of about 2,000% after Taylor Swift was seen wearing a diamond bracelet designed by the company. The bracelet, designed by Kansas City Chiefs player Travis Kelce, was gifted to Swift, leading to a surge in sales for the company. Wolgemuth, co-founder of Wove, hinted at being prepared for potential engagement ring shopping by Kelce after the Super Bowl.

via NPR|
#business#diamond-bracelet#jewelry-company
fashion-and-military1 year ago

"Taylor Swift's Impact on the AFC Championship Game: From Bracelets to Milestones"

Former Army Rangers' jewelry company, Wove, has seen a 2,000% increase in sales after Taylor Swift wore their diamond tennis bracelet at the AFC Championship game. The company, founded by Andrew Wolgemuth and Brian Elliott, aims to make custom jewelry accessible, particularly to military members. The bracelet was ordered by NFL player Travis Kelce as a Christmas gift for Swift, leading to a surge in sales and web traffic for Wove.

via Task & Purpose|
#afc-championship#army-rangers#fashion-and-military
business1 year ago

"Taylor Swift's Impact on the AFC Championship Game: From Bracelets to Milestones"

Former Army Rangers' jewelry company, Wove, has seen a 2,000% increase in sales after Taylor Swift wore their diamond tennis bracelet at the AFC Championship game. The company, founded by Andrew Wolgemuth and Brian Elliott, focuses on custom jewelry and employs a workforce of 50% veterans. The bracelet was ordered by NFL player Travis Kelce as a Christmas gift for Swift, leading to a surge in sales and web traffic for Wove. The company aims to make custom jewelry accessible to a wide audience, particularly military members, and ships replicas to deployed customers.

via Task & Purpose|
#afc-championship-game#army-rangers#business
entertainment1 year ago

"Travis Kelce and Taylor Swift's 'TNT' Bracelets Spark Post-Game PDA and Christmas Rush Memories"

Travis Kelce ordered matching "TNT" bracelets for himself and girlfriend Taylor Swift from Wove a few days before Christmas, and the company worked around the clock to deliver them in just three days during the Christmas rush. The bracelets, made of 14-karat gold and studded with diamonds, were part of a collaboration with pro golfer Michelle Wie West. The bracelets have become a hit, with Swift's version retailing for $6,360 and a more affordable sterling silver option also available. The couple's relationship began with a different friendship bracelet, and Wove is overjoyed to have created a special moment for "one of the most iconic couples of our generation."

via Page Six|
#celebrity-jewelry#entertainment#friendship-bracelets