"Swift's Diamond Bracelet Sparks Surge in Vets' Jewelry Company Sales"
Wove, a jewelry company founded by two former U.S. Army Rangers, experienced a significant sales boost of about 2,000% after Taylor Swift was seen wearing a diamond bracelet designed by the company. The bracelet, designed by Kansas City Chiefs player Travis Kelce, was gifted to Swift, leading to a surge in sales for the company. Wolgemuth, co-founder of Wove, hinted at being prepared for potential engagement ring shopping by Kelce after the Super Bowl.