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Sales Targets

All articles tagged with #sales targets

automotive1 year ago•1 min saved

"Nissan's Ambitious Plan: 1 Million More Vehicle Sales and Reduced EV Costs in 3 Years"

Nissan aims to achieve an additional 1 million vehicle sales over the next three years and reduce electric vehicle production costs by 30% by 2030. The company plans to launch 30 new models by fiscal year 2026, with 16 of them being electrified, and aims for EV and combustion engine costs to reach parity by 2030. The medium-term business plan, named The Arc, also targets an operating profit margin of over 6% by the end of fiscal 2026 and potential revenues of 2.5 trillion yen ($16 billion) from new business opportunities by fiscal 2030.

via CNBC|

#automotive #cost-reduction #electric-vehicles

advertising-technology2 years ago•2 min saved

Google Ads to Introduce Generative AI.

Google plans to integrate generative AI into its advertising business through Performance Max, a program that uses an algorithm to determine ad placement, budget allocation, and simple ad copy creation. Advertisers can submit creative content, and the AI will "remix" these materials to generate ads that target specific audiences and meet objectives like sales targets. However, concerns have been raised about the potential for the tool to disseminate misinformation. Google intends to implement strict safeguards to prevent such errors as it rolls out its new generative AI features.

via Search Engine Land|

#ad-campaigns #advertising-technology #generative-ai