All articles tagged with #premium seating
Originally Published 5 months ago — by The New York Times
Airlines are increasingly expanding premium seating options and luxury amenities to attract wealthy travelers, even as overall fares drop and budget airlines attempt to rebrand as premium carriers. This strategy aims to boost revenue from high-paying customers despite overall industry losses, and is likely to continue.
Originally Published 6 months ago — by CNBC
Southwest Airlines is exploring new offerings such as airport lounges, premium seating, and international flights to attract high-spending customers, amid ongoing business model changes and competitive pressures. The airline is considering long-term strategies including international partnerships and possibly serving Europe, while focusing on retaining customers and reducing defections to rivals.
Originally Published 1 year ago — by CNN
Frontier Airlines announced plans to introduce 'first class-style' premium seats by late 2025, as part of a broader initiative called The New Frontier. This move aligns with industry trends where budget airlines like Spirit are offering premium options to boost revenue. Frontier's overhaul includes enhanced loyalty benefits, such as free seat upgrades and companion travel for Elite members. Pricing details for the new seats will be revealed closer to their availability.